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Etu InsightMarketers Empowered
Etu Insight is a customer segmentation tool to help marketers easily segment
target audience based on the criteria they define.
Ideal for companies that wish to enhance customer
engagement for higher marketing ROI.
Problems We’re SolvingIneffective ad campaigns - We target the right person for the right offerings at the right time
Lost customers - We measure revisit patterns and engage with high value and loyal customers
Multiple devices and channels - We connect user behaviors across web and mobile devices to give you a single customer view
Key FeaturesCustomer behavior tracking on digital channels including website, mobile web and apps
Single customer identification from multiple data sources and dimensions
Built-in customer behavior gene attributes
Dynamic customer segmentation through customer gene selection, segment combinations or list upload
Download customer list of desired segment for targeted marketing campaigns
Customer Behavior Tracking on Digital Channels
Track customer behaviors on website, mobile web and apps
Support customized behavior tracking
Provide single customer identification from multiple data dimensions
Automatically Establish Customer Gene Attributes
Provide three major customer gene categories by default: visit patterns, preferences and contribution
Support customized gene attributes for specific enterprise needs
3 Ways to Create Customer Segment
Select from Gene
Segment Combination
Upload List
Discover Gene Details of Each Segment
Discover Gene Details of Each Segment
Discover Gene Details of Each Segment
Discover Gene Details of Each Segment
A Powerful Segmentation and Customer Engagement Tool for the Digital Era
About EtuEtu is a pioneer of Big Data, providing Big Data solutions primarily focused on helping customers discover, unlock, and utilize valuable information embedded in extremely large data sets through simple steps. At Etu, our mission is to develop the value of Big Data Application Solutions with our Appliances and to concentrate on business developments. Our Big Data business is dedicated to providing End-to-End solutions for customers to effectively overcome the challenges of large data sets by utilizing Hadoop-related technologies, intimately working with all Hadoop distribution, and creating constant integration with third party tool vendors. With our core competency in Big Data, professionalism, and expertise Etu is able to address specific business problems for customers from a diverse set of industries.
Etu Big Data Offerings
Etu Manager Big Data Platform�
E-Commerce Telco Digital Media BFSI Brands
Etu Recommender
Etu Insight
Etu Curator
Banking and
Finance Solution
Telco Solution
Consulting�Training Professional Service�
High Tech Manufacture
Etu IProspects
Etu Data Lake Edu Gov
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