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ENHANCING THE CUSTOMER EXPERIENCE WORLDWIDE Chad Crawford, VP Guest Experience Carrie Hines, SVP Account Director

Enhancing the Customer Experience Worldwide - DRS, 1/25/16

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ENHANCING THE CUSTOMER EXPERIENCE WORLDWIDE

Chad Crawford, VP Guest Experience Carrie Hines, SVP Account Director

FOCUS ON WHAT MATTERS TO YOUR GUESTS…NOT YOU.

WHAT SHOULD YOUR BRAND “FEEL” LIKE TO A GUEST?

DEVELOP SOLUTIONS, DON’T RESTATE PROBLEMS.

MEASURE RESULTS, DON’T INCENTIVIZE THEM.