Advertising Automation Software

E-commerce Creative Best Practices

Holidays - Q4

Advertising Automation Software

Desktop Ad Dimensions

Advertising Automation Software

Desktop Ad Dimensions

Advertising Automation Software

Mobile Ad DimensionsApp Install/Engagement AdText: 90 Characters

Photo AdText: 90 Characters

Link AdText: 90 CharactersTitle: 1-2 LinesLink Headline: 1 Line Description: Up to 1 line

App Ad (Video)Text: 90 CharactersVideo Length, Max Size: 15 sec, 55 MBResolution: 1080Format: .mp4 File

Incorporating Year-RoundCreative Best Practicesinto Holiday Campaigns

Advertising Automation Software

Products on White/Contrasting Backgrounds

Use white/neutral backgrounds for colorful products,

dark backgrounds for light-colored products

Choose

products in

holiday

colors

Advertise

seasonally

-relevant

products

Test versions

with + without

brand

names/logos

Advertising Automation Software

Multiple Products

Display seasonally relevant products in clean, grid-like compositions

Place them in

holiday/lifestyle

backgrounds!

Color

coordinate

multiple

products!

Test different

color

themes!

Advertising Automation Software

Seasonal/Holiday Lifestyle Images

Make the

product the

focal point

Add in

seasonal

backgrounds

to photos!

Shoot

products in

seasonal

settings

Advertising Automation Software

Seasonal/Holiday Lifestyle Images

Test your ads

with + without

a CTA!

Create

focal points

with pops

of color!

Advertising Automation Software

Showcase Savings + Sales

Always keep

your ad

layouts

clean!

Red is a go-to

sales color and

perfect for the

holidays!

Advertising Automation Software

MAI Creative

Use images and copy to communicate how easyit is to shop during the holiday season from your app!

Display devices

your app

is available on

Show

Customer

POV