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Why your next hire should be a video producer

Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

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Page 1: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Why your next hire should be a video producer

Page 2: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

@csavage

Page 3: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

What’s the deal with business video?

Page 4: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Most businesses are attempting one of two things

Page 5: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Conversion videos

Viral videos

Page 6: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 7: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 8: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 9: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 10: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Evaluate them for conversion

Page 11: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 12: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 13: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 14: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 15: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Arbitrage ads

Page 16: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Dollar generating

Page 17: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Inbound Marketing

Page 18: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

In house producer

Outside producer

Page 19: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Relationship generating

Page 20: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Another teaching example

Why is this a video?

Page 21: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Approachable

Page 22: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 23: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 24: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Hiring videos

Page 25: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Relationships Generated Not Dollars Generated

Page 26: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Good design is good for business.

Page 27: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Generating relationships is good for business.

Page 28: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

In house video is different

Page 29: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Being able to fail

Page 30: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Spur of the moment

Page 31: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 32: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Videos for smaller audiences

Page 33: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 34: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer
Page 35: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Culture & Personality

Page 36: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Why is this shift happening now?

Page 37: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Equipment is the right price

Page 38: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

The one man band exists

Page 39: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Distribution is the right price

Page 40: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

The opportunity is now

Page 41: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

wistia.com/community

Page 42: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Start small wistia.com/learning

Page 43: Chris Savage | SearchLove San Diego, 'Why Your Next Hire Should Be A Video Producer

Thanks so much! !

!

!

@csavage wistia.com