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The Marketing Funnel should not be buried. It should be FLIPPED.
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Social recommendations : Most Trusted
Social circle: Most Influence
Social cues change behavior
The most powerful selling of products & Ideas takes place not
marketer to consumer, but
consumer to consumer
Get the point Social recommendations are # 1 purchase driver
Time for
Time to FLIP
Time to FLIP the
awareness
new users
users
new users
advocates
new users
Find & Nurture real consumer Advocates
Influencers Viral content
Millions of passive Fans Conversation calendars
Influencers Viral content
Millions of passive Fans Conversation calendars
Not 100% useless But Not unique also
Influencers &
Advocates
Do you know your
Advocates within your 1mn followers
Are you treating your
Advocates differently v/s passive followers
Are your
Advocates doing actions for you
Time to FLIP the
Learn more
When you are flip ready
Get in touch
we create real consumer Advocates
Between Friends
Between Family
Between Colleagues
who do genuine advocacy actions for your brands
we create real consumer Advocates
ADVOCACY ACTIONS
BRANDS
YEARS
who do genuine advocacy actions for your brands
3
15+
20mn
That is why….
Most awarded WOMM agency in
the world
3 Oscars of WOM Marketing in 2 years