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Simple steps to increase brand building and conversion from your magazine ads. Right now you are probably wasting your marketing budget - find out how to make your ads 10x more effective. Easy way to test your magazine ad design!
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Simple steps to increasebrand building and conversion.
Your magazine ad
Friday 18 July 14
Let’s say you advertise in a magazine with 100,000
readers.
Friday 18 July 14
How many convert to sales, sign ups or
leads?15, 25, 35?
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...and how many will see your brand and understand your offer?
100, 200, 500?
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What a waste!
(at least in our opinion)
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What would you say if we could double or triple
your conversion?
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...and boost your brand
building more than10 times!
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Impossible?
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It’s actually quite simple, but will require some work
from your side.
Here’s how to do it...
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Step 1.Run a first impression
eye tracking test on your magazine ad
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Step 2. Analyze the results...
Fixations on different ad elements
...or let us help
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Step 3.If fixations are very
scattered, your ad design is most likely wasting
your marketing budget.
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Step 4.If fixations are focused on your most important
elements, you most likely have a very effective ad
design.
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Why is it so important
where people look?
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we assume...
that people see and understand the entire ad.
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In reality, most people only notice
a few of the elements in your
ad.
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This is when things get really interesting!
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If fixations are scattered,
most people will simply flip to the next page...
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...because most of them won’t
understand what your ad is all about!
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on the other
hand...
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If you have a really effective ad
design people will fixate their
gaze on your most important elements
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...meaning, everyone who looks at your ad will understand the same
message.
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and instead of flipping the page, more people will become interested
in your
brand /product / service
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This way you won’t have to
waste your marketing budget.
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So, make sure...
...your advertisinginvestments start paying off
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Start now!
just click away an email:[email protected]
How effective is your magazine ad
design?
Friday 18 July 14
