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Best R.O.I.In digital & social media channels
Some KPIs for digital & social media
Example: best R.O.I. for leads
Generating leads with Slide Share
Slide Share leadsslideshare.net/lead-campaigns
Twitter lead ads
Twitter lead ads
Facebook lead ads
Facebook lead ads
Facebook lead ads
Facebook lead ads
1.Twitter: $5-$23/lead2.Slide Share: $8/lead3.LinkedIn: $5/lead
(Subscription cost/InMails available)4.Facebook: $1/leadGenerating Leads
1.Twitter: $5-$23/lead2.Slide Share: $8/lead3.LinkedIn: $5/lead4.Facebook: $1/leadBest R.O.I. for leads
Example: best R.O.I. for mobile installs
Generating mobile app installations with Facebook ads
Facebook mobile install ads
Facebook lead ads
Facebook mobile install ads
Facebook mobile install ads
Generating mobile app installations with Google mobile ads
Google mobile install ads
Google mobile install ads
Google mobile install ads
Generating mobile app installations with Twitter ads
Twitter mobile install ads
Twitter mobile install ads
Twitter mobile install ads
Twitter mobile install ads
1.Twitter: $9/install2.Google: $4.5/click3.Facebook: $2.2/installMobile app installs
1.Twitter: $9/install2.Google: $4.5/click3.Facebook: $2.2/installBest R.O.I. for mobile installs
Example: best R.O.I. for reach
The Facebook page
Facebook page reach
Facebook page reach
LinkedIn pulse (blog posts)
The blog post
Answering on Quora & becoming an authority
Quora answers
Quora answers the added value!
1.LinkedIn: 0.014% 2.Facebook: 22%3.Quora: more than 800%!Reaching more people
1.LinkedIn: 0.014% 2.Facebook: 22%3.Quora: 800%Reaching more people
1.LinkedIn: 0.014% 2.Facebook: 22%3.Quora: 800%
+ Better Google search result (Links building S.E.O.) + Conversions (+20% sales)
Reaching more people
Summary
Interested to learn more? → DigitalDiploma.knowcrunch.com