Name: Youlan JIANG (Amelie)

Hometown: Harbin

General & Demographic info:

• Capital city of Heilongjiang Province (sub - provincial city, 10th largest city in China)• 18 divisions: 9 urban districts, 2 County-level cities and 7 counties• Population: 10,636,000 (2010)• Area: 53,840 km2• "China Top Tourist City" (2004)

• Climate: Ice City Jan average: −18.4 °C July mean: 23.0 °C

Extreme temperatures: from −42.6 °C to 39.2 °C

• Age composition: < 14: 10.95 % > 65: 8.04 % males 50.85% > female 49.15% a lower birth rate (6.95 < 12.13 per 1000)

• Total GDP: 501.08 billion RMB (2013)

• In the 1920s, Harbin was considered China's fashion capital as new designs from Paris and Moscow reached there first before arriving in Shanghai.

RETAIL AREAS (BY MARKET SEGMENTATION)

• High:

• Mid:

• Mid-low:

• Low:City Proper: 1-6Suburb: 7,8,9 Satellite Cities: 10, 11 Rural Counties: 12-18

CHARTER GROUP HOLDINGS LIMITED (卓展）

Brands: • BALENCIAGA, GUCCI, Cartier, VERSACE BVLGARI, DIOR, MaxMara, Prada• Clarks, LACOSTE, GEOX, DKNY

Location: Daoli District

GRAND SHOPPING CENTER (远大 )

Brands: Cartier, Coach, MICHAEL KORS, Armani Jeans, CLUB MONACO Dior, YSL, CHANEL, SK-II, LANCOME STEVE MADEN, GUESS, DAZZLE, MO&Co. Guy Laroche, Roberta

Location: Nangang District (Downtown Railway Station, Museum) , Daoli District

WANDA PLAZA (万达广场 )

Brands: CK Jeans, Dickies, Lee, Etam, h&m, Zara, UNIQLO, Paul Frank

Location: Nangang, Xiangfang District (Near Universities & Colleges)

CENTRAL STREET (中央大街 )1898 1928.7198619961997.6

Length: 1.4 kmArchitecture style: Baroque and Byzantine Street shops: mainly Chinese brands Semir, 361°, Youngor

Many Russian-style RestaurantsLocation: Daoli District (Downtown, Tourist Zone)

HARBIN INTERNATIONAL FASHION WEEK• Since 2011 (3 times)

• Time: the middle of December

• Place: Hongbo Plaza

• Sponsors: Harbin municipal government, China National Garment Association and China Fashion Association

• “Paris of the Orient” and “Eastern Moscow.”

• Harbin International Ice and Snow Festival (1999)

• “Music City—Harbin， China” (2010)

• Harbin Summer Music Concert of China (1961.8)

OTHER FACTS & POTENTIALS

THANKS.