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Think Tank Team Meeting Eesha’s World Anti Bully Challenge Campaign

Anti bully challenge final

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Page 1: Anti bully challenge final

Think Tank Team MeetingEesha’s World

Anti Bully Challenge Campaign

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OVERVIEW

• Kick off of Anti Bully Campaign – January 2017• Purpose• Donations• Website – www.tbocnow.org• CD Baby – song • Anti Bully Challenge launch party• Social media campaign • Next Steps

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PURPOSE

• Spread the message of anti bullying• Outreach to all types of kids across the world• Song sales will fund Eesha’s World Performing arts program for the Winter

2017• Funding goal is $5000• Donations will go to Music, Space and Costumes

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DONATIONS

• Funding goal is $5000• Donations will go to Music, Space and Costumes

• Music (per new song) – Beats $50 each, Mixing $100, Recording $200, Cameras $100 -200, Studio $100-200, Writing $200, Available for Download $80

• Space per week $100, Chorographer $100 for two hours, Acting Coach $100 for two hours, Food $40, Transportation $50

• Costumes – T-Shirts $200, Full costumes cost TBD

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WEBSITE – WWW.TBOCNOW.ORG

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CD BABY - SONG

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SONG ALSO AVAILABLE FOR DOWNLOAD ON

iTunes, Google Play, Shazam, Deezer, Amazon, SpotifyGoogle play, Rapsody, eMusic, You Tube Music Key, Mix Radio

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DOWNLOAD CARD

Download Cards suggested donation$2

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ANTI BULLY LAUNCH PARTY

• Launch party at Hair Care Express – Silver Spring Md• Video will play in monitors• Children will all attend with parents• Local caterers • Download cards• Press• Stream on Facebook Live

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SOCIAL MEDIA CAMPAIGN

• Get as many people as possible to post and share on Facebook and LinkedIn• Link www.tbocnow.org website to other businesses• Push download cards to push message and raise funds• Identify other channels• Contact associations, churches, schools and other businesses• Tweet and link to other articles in the press• Instagram campaign for anti bullying

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NEXT STEPS

• Please get as many people as possible to post and share on Facebook and LinkedIn etc.• Please direct people to www.tbocnow.org website to buy the song and view the video• Please think of ways to push download cards to push message and raise funds• Please identify other channels or groups of people we can share this with• Please brainstorm associations, churches, schools and other businesses to connect with• Tai will set up a Twitter account for TBOC• Eesha and Tai will take the lead on the Instagram campaign for anti bullying• Please help to get caterors for the launch party