INSIGHT

Wearing dark clothes makes dandruff more apparent.

Having dandruff is hard enough, but when it’s visible on your clothes it’s even more embarrassing…

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Online/Instagram

Online minisite which pulls data from instagram. Users will Vote for “best dressed” for a chance to win a hair cut from a top hairdresser if they beat the “best dressed” celebrity. With

the hashtag #

Head and Shoulders Instagram. Posts celebrities wearing white and whether they can pull it off or not.

INSIGHT

Encona Hot Sauce is so hot it’ll have you reaching for milk to cool yourself down. Quickly.

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In-store/Instagram

Encona promotion. Buy the sauce and get your Encona branded milk for free

Consumers will post a 15 second video of them spiking their friends food with Encona

INSIGHT

Sharing something online has become a throwaway thought. Show them you care by sending a friend physical copy instead.

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Limited edition signed prints will be available to send to a friend at certain intervals throughout the day

Online

Minisite that shows the location and release times of the limited prints

INSIGHT

The new Dyson vacuum cleaner is so powerful it’s like a hurricane is going right through your home.

Online Video

INSIGHT

You know his face. You’ve seen him in a few films, but can’t quite place it. IMDB will help you find that obscure actor.

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