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Advantages of guest blog posts

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http://mymissassist.com Missy Tincher from My Miss Assist Guest blogging means publishing an article on someone else’s website or blog. There are many advantages for both the blog owner and the guest blogger when this occurs. The following are some of these advantages.

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Page 1: Advantages of guest blog posts

Advantages of

Guest Blog PostsGuest blogging means publishing an article on someone else’s website or blog. There are many advantages for both the blog owner and the guest blogger when this occurs. The following are some of these advantages.

Blog Owner Guest Blogger

Build RelationshipsAllowing guests to post on your business blog opens the door to

building relationships with others in the industry since this a form of networking and this

may lead to profitable joint ventures.

Boosts Search EngineBlog owners should include a

link to a guest blogger’s website or blog at the

beginning or end of a post. Overtime these back-links will raise the value of the blog on

search engines making the bloggers content easy to find.

Increase TrafficHaving a guest blogger who

has a loyal fan base post on a small business blog will drive people into your website. The fan base the blogger has will ride along when their article when it’s published on your

blog. Therefore, more exposure for your business.

Network ChannelGuest blogging gives the

blogger a spotlight to all major players in their niche. Most

influencers are well connected and the moment they trust

you to guest blog, their followers will trust you, also. This potentially opens new

business opportunities.

Content VarietyEvery blogger that post on a

small business website will have different perspectives and

different writing styles. The benefit of this is that the blog

will not become dull.

Huge Social NetworksBlog owners share their latest

content with their social media followers. When your article is published, a lot of people on different social network will

notice your post. This is a huge opportunity to build a social

media following.

Increasing Guest Blogging Opportunity

Guest bloggers that write on a business blog will often ask the business owner to guest

post on their blog post. This is very important because you

benefit from the wider audience, increased traffic and

a boosted reputation and credibility for you and your

business.

More Guest Post OffersA blogger, who manages to

land a guest post on a leading website, is likely to be

approached by other leading blogs for guest posts job…

especially if their post received a lot of shares and comments.

Increase CredibilityIn every business niche there

are experts, having a reputable guest blog on your business

website will increase the business credibility from the

potential customers. Managing to land a high value

guest post is actually a very strong endorsement for your

brand.

Improving Blogging SkillsFor a blogger to get published on leading blogs in his niche,

they must produce high quality content. Therefore,

they must follow submission guidelines that will sharpen

their experience and engagement that are needed

on top blogs.

STAR BLOGGER

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