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A Practical Guide to
LinkedIn Analytics
RECENT UPDATESSee an overview of how your recent posts performed with a chosen audience via impressions, clicks, interactions, followers acquired and engagement breakdowns.
URL: linkedin.com/company/yourcompany/analytics
REACH & ENGAGEMENTDiscover overall trends and patterns during different time periods. Apply your learnings to future updates to create highly effective posts.
URL: linkedin.com/company/yourcompany/analytics
FOLLOWERSIn addition the total number of people who follow your Company Page, you will also find a demographic breakdown (helpful for understanding your audience).
URL: linkedin.com/company/yourcompany/analytics
COMPANY PAGE VISITORS Discover how many page views and unique visitors have visited your Company Page (along with demographics). If you have a Career page, analytics will show here.
URL: linkedin.com/company/yourcompany/analytics
Head to LinkedIn's analytics and dig into your metrics today!
APPLY THE DATAOnce you collect the data and analyze it, apply it to your LinkedIn strategy.
You can learn:- Best times to post- Top posts for engagement- Audience demographics- ...and more!