5 Tips To Direct Foot Traffic

To Your Store

If you’ve got a brick and mortar business and you’re sick of everyone

walking past your shop instead of into it, then it’s time to start thinking

strategy! With the right strategies in store for your business, you too can

capture more of the foot traffic that passes by your doors every single

day.

Follow these five tips to attract more customers:

1. Get yourself some pull up banners

Pull up banners are a perfect addition to the outside space in front of

your store. With attractive deals on them that can be changed for new

ones, it’s a perfect marketing opportunity. Because you can easily swap

out the banners, you can change up your promoted content at the drop

of a hat. They store easily inside, so can be put out the front during each

work day, and then taken back inside when business is done for the day.

For first class pull up banners, you can’t go past the services of Banner

Bug.

2. Rotate yourwindow displays

Many shops make the mistake of having the same thing in the window

front day in and day out. For people that walk past your store often, they

will be used to seeing the same thing over and over again. Consider

changing your window display once per week to grab those repeat

passers by’s attention. Even if they don’t come in the first week, they’ll

be more likely to stop by on the second or third week.

3. Make your entranceway welcoming

If your entranceway is unappealing, people are less likely to want to

come through your shop! Consider placing bargain bins in the

entranceway to entice shoppers to come through, or even more

aesthetically pleasing elements like flowers can do the trick too.

4. Use window signage

As important as window displays, is window signage. If you have weekly

specials or offers, then you can put up signs in the window that let

people know what you have available in store. Make sure that your signs

are well made and look appealing!

5. Make sure that you keep the outside clean

No one likes a grubby exterior! Make sure that you sweep the outside of

your store every day if debris often blows across it. Clean your outside

windows (and walls if necessary) at least one per week to keep things

sparkling. If a lot of grime gets trampled into the pavement, it might be

handy to use a high pressure hose once per week to clean the outside

floors too.

Presented By

www.bannerbug.com.au