5 Things you need to ensure a successful digital strategyHere are the 5 key differentiator why most companies survive in todays competitive market.

1. Goals: Come up with a list of goals and develop goals that is measurable and timebased.

2. Watch your competitorsand evaluate what methods they are using.

3. Create a “Target audience map” – Spend some time to list your target audience and group them based on demographics.

4. Content Audit: Rediscover what ticks your target audience.Explore new options and identify their needs.

5. Establish Brand ConsistencyDevelop a brand that customers can easily feel deep connection.