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*Limits creativity
*Forces you to use certain text sizes, fonts,
colours and positions
*Your company logo is a distraction
typographythe art and technique of choosing
and arranging type to make your copy
readable and beautiful
2015 Market ing Goal s
Making things happen How to achieve goals What’s the next step ?
• Write down your goals • Create steps in order to
achieve your goals • How your goals will
impact your work
• Write down your goals • Create steps in order to
achieve your goals • How your goals will
impact your work
• Write down your goals • Create steps in order to
achieve your goals • How your goals will
impact your work
✓
2015 Market ing Goal s
Making things happen How to achieve goals What’s the next step ?
• Write down your goals • Create steps in order to
achieve your goals • How your goals will
impact your work
• Write down your goals • Create steps in order to
achieve your goals • How your goals will
impact your work
• Write down your goals • Create steps in order to
achieve your goals • How your goals will
impact your work
✓ Adding colour makes the design pop and it draw attention to important points
Images & text on the page
Text aligned left and run around
the image creates visual impact
a stunning look and professionalism
to the page.
Opening the copy out allows for
easy reading, whilst headers and
subheading tell you exactly about
the page.