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4 Features That Make eCommerce Apps Stand Out
A study by Compuware alsorevealed that 85% ofconsumers prefer a mobile appover a mobile website.
“How can I make my eCommerce app stand out from
the crowd?”
Making Onboarding as Easy as Pie
An Ideal App
• Looks Neat
• Contains Minimalistic design
• Based on brand philosophy
A striking tagline that
explains what the brand is
about.
Impeccable onboarding
process.
less is more
Slide through the features
Bold buttons to register/sign in and explore the
app.
Choose social login
or email login.
According to Worldwide App User Survey, 48.9% of user’s decision to download an app is influenced by its description and 49.3% by features.
Takeaways
The Strategy of Instant Information & Simple Registration
No information up front and gets the user
inside
Users are not fond of a long
form sign up or a forced social
login.
Save the user information for any future purchasesjust before the purchase
Sign up for the newsletter for
upcoming deals.Give an
impression of the benefits of your
newsletter,
Delivering Simple and Uncluttered Navigation
Well thought out navigation
system
Well thought search
functionality
Seller’s reviews
Seller’s contact
information
Seller’s store
Detailed product
information
Try to figure out how to simplify your user’s navigation in reaching the product in the least possible time. Remember that your users want to see the product and content in a few tabs and not an overcrowded category list.
Takeaways
How to Leverage Trust Without Overcrowding
REI, the outdoor clothing and gear retailer
snowfall reports along with their latest sales or promotions
customer reviews
Sorting options
Only 10% of retailers are offering mobile apps even when 34% of eCommerce transactions are drawn from mobile.
Facts
Use good quality product photographs. They should not get pixelated when zoomed.
Use catchy colors for the next logical action(CTA’s), so that the user can understand what to click next to complete the process.
Takeaways
Free Mobile App Marketing Guide
You will learn • What are the features that can make your app stand-out?
• What are the hacks for right mobile notifications?
• How to create mobile notification for conversions?
• How to reduce mobile app uninstalls?
• What are the right number of push notifications and why?
Download NOW
ThanksVisit www.targetingmantra.com