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3 KEYS TO UNLOCKING YOUR ONLINE CASE LOAD POTENTIAL
CONTENT
Unlocking Content
SUBSTANCE
• Demonstrates Credibility
OUTBOUND LINKS
• Purposeful Content
How Content Increases Your Case Load
Unlocking ContentHow Content Increases Your Case Load
PANDA
• Relevant Resources• Separate Areas
SILOED SECTIONS
• Time On Site• Deeper Clicks• Authority Links
The Big IdeaHow Content Increases Your Case Load
”Good content (with outreach) gets linked, and
links build domain
authority, which allow you to
rank.
LINKS
GREAT CONTENTencourages high-value links.
What Earns Links• Sponsorship
• Scholarships
• Local Charitable Giving
• Unique & Memorable Resources
LOCAL
BOOST LOCAL PRESENCEby encouraging reviews.
Lone-Star Law Firm, LLC 123 Main Street, Suite 315Dallas, TX 750431-800-LAW-FIRM
Lone Star Law Firm 123 Main StDallas, Texas 75043214-555-5555
Local + Multiple Offices Correctly Cite All Locations
Prioritize Locations
Build 1st Priority Location Reviews
Consultwebs.com/WebMarketingAssessment
[email protected] | (800) 872-6590
