23 Stats You should know

about social media

31 %31 %31 %31 %

of the

world’s

population

uses Social

Media

Of Retail Brands Use 91 %91 %91 %91 %2 Or More Social Channels

Internet users have an average of

5,545,545,545,54 Social Media accounts

Only 20 of the

Fortune 500

Companies engage

with their

customers on

Facebook while

83% have a

Twitter account

96%96%96%96% of the

people that

discuss a

brand online,

do not follow

the brand on

social media

78 %78 %78 %78 % of the people

that complain

to a brand on

Twitter expect

an answer

within an hour

The top three ContentMarketing tactics are

Blogging Social

Media

Case

Studies

65 %65 %65 %65 % 64 %64 %64 %64 % 64 %64 %64 %64 %

business Pages

40,040,040,040,0miLLION active small

62 %62 %62 %62 %

Social logins are made with Facebook

visit Twitter every month500500500500MiLLION PEOPLE

without logging in

1111 3333 BILLION ACCOUNTS....

3333 00002222 million active

500500500500

MiLLION tweetsSent every day

US companies use ...

48,8 %48,8 %48,8 %48,8 %86 %86 %86 %86 % 66 %66 %66 %66 % 49 %49 %49 %49 %

More than

1 MiLLION

members

have

published

content on

linkedin

66%66%66%66%of the

content

on

pinterest

pinned

comes

from

brands

of people say that Facebook has

influenced their purchase behavior

47%47%47%47%

of marketers are still not

sure they have generated ROI 46%46%46%46%

the most important social

network for teens and young

adults

32%32%32%32% 24%24%24%24% 14%14%14%14%

think that measuring ROI is one of the

top social media marketing challenges

60%60%60%60%

of sales people reported closing at least

one deal as a direct result of using social media

60%60%60%60%

The most important goal for small

business social media programms ARE

74 %74 %74 %74 % 51 %51 %51 %51 % 41 %41 %41 %41 %

BRAND

AWARENESS

WEBSITE

TRAFFIC

LEAD

GENERATION

of digital

marketers say

social media is

one of their

most effective

tactics

43%43%43%43%

of customers say

they are influenced

by positive online

comments and

praise 57%57%57%57%

THANK YOU !THANK YOU !THANK YOU !THANK YOU !THIS PRESENTATION IS MADE UPON THIS PRESENTATION IS MADE UPON THIS PRESENTATION IS MADE UPON THIS PRESENTATION IS MADE UPON

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FROM FROM FROM FROM THE SOCIAL MSTHE SOCIAL MSTHE SOCIAL MSTHE SOCIAL MS