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Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

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Robbin and Joe Everett's breakout session at BlogPaws 2012: The Other Social Media - Bringing your blog to radio or podcast

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Page 1: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

The “Other” Social Media-Bringing Your Blog to

Radio or PodcastBy:

Joseph Everett

Robbin Everett

Page 2: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Welcome!Robbin & Joseph Everett, Pet Lifestyle

Experts and Animal AdvocatesTPPC.tv-Bloggers, Web TV Hosts &

Producers, Radio HostsThe Blog Snobs-Bloggers & Radio

HostsTell everyone about you!

Your Name, Blog Name & Fun Fact

Page 3: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Session Take-AwaysFactors to consider before using radioBudget considerations for your new

branding platformHow to establish your basic show goalsSteps to prepare your showPractice Scenario Understand the Woofy Woo philosophy

and how to apply it

Page 4: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Ask Yourself Before You Begin…Why?What?How?Who?When?Where?

Page 5: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Why radio or podcast?What is your motivation?

Is it experience?Humor?Passion?Desire & Commitment ?

Establish your show direction and purposeWork on a goal statement

Page 6: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

What do you want to do?

What does your blog look like now?Interview guests?Monologue?Talk with a Team or Group?

Page 7: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Your Show FormatInternet Radio-i.e. Blog Talk Radio

Call in CapabilitiesLive show to podcast“Studio Audience” participationPull some audience from the formatMonthly costs

Podcast –record and upload to distribution channel

Page 8: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Equipment basicsComputerMicrophoneHeadsetService Provider Skype Hardwired lines (router to

computer) for load, (BTR)

Page 9: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Interview Skills & Show PreparationPrepare Questions and BiographyResearch Your Subject-Google ,

Read PublicationsScope & Timing-Length of

InterviewConfirm DetailsTest & Check Equipment

Page 10: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Interview Skills & Show Preparation (continued)Breathe & RelaxSheppard your guestWrap up detailsThank your guest

Page 11: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Anything Can Happen-Be PreparedGuest may not call inTechnical difficultiesBack up materials

Page 12: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Using the Woofy Woo Philosophy…

Be BoldBe FearlessHave Confidence!

Page 13: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Practice ScenarioYour show has 3 guests , a

psychic, a veterinarian and a behavioral expert, slotted for the 1 hour run time. You just finished your third guest, and your phone lines are open for callers…

Page 14: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

Q & AQuestions?Be a guest on our showContact us at [email protected]

Page 15: Robbin and Joe Everett: The Other Social Media - Bringing your blog to radio or podcast

THANK YOU! You are super Woofy Woo!