Karl Lagerfeld“Vanity is the healthiest thing in life”

The History of Karl• Birth date is unknown but in the 1930s.

“You will have to wait for my memoirs to be published before you find out my true age “

Born in Hamburg, Germany

•Known for original and sometimes puzzling statements.

•Transformed Chanel into a fashion powerhouse.

• Emigrated at 14 to Paris

• Most celebrated designers of the century

• At 17 Karl worked at Balmain

• Jean Patou, Krizia, Charles Jourdan, Valentino

• 1967- Fendi and then Chloe

The History of Karl

•1983-moved to Chanel as chief designer

•Own- name label- “intellectual sexiness”

•Innovating to reactivate style of Coco Chanel

•He eats, breathes and sleeps fashion which he portrays through his image

•1997- Vogue said “ unparalleled interpreter of the mood of the moment”

• Reactivated image of Coco Chanel

•Bold statements determine success

The History of Karl

Karl Lagerfeld

Karl the Designer

Lagerfeld Collaborations

Costume Designer

High Street Designer

Hotel Room Designer

Home ware Designer

Coca-Cola Light Designer

"I do what I want because I have fun, you know. I don't want to be the designer who designs one look that you're known for, for the rest of your life, and then he disappears and he dies. I like the continuity to play with fashion. I have no problem, no reason. I do Chanel, which is the French version of me. And Fendi is my Italian version.”

Karl Lagerfeld

The Artist

Artists ´acquire the power to transform an everyday object into a

work of art´,

Photographer

Film Producer

Editor

Director

The Photographer

Through Karl's photography we get a glimpse of his wicked sense of humour which translates into his pictures of men as objects and over-sexual women. And he has no problem poking fun at Coco Chanel’s legend.

“I cannot see life without the vision of a photographer anymore. I see the world and fashion through lens.”

The Photographer

Film Producer

The Editor

The “Karl Lagerfeld Diet”

Criticized for some views in The Metro"The thing at the moment is Adele. She is a little too

fat, but she has a beautiful face and a divine voice"

In his short video clip for Metro , Lagerfeld describes himself as “from no generation” he

is from every generation

“The world according to Karl”

Director Fashion ShowsLagerfeld expresses his artistic side through the Channel fashion shows.

Illustrates Lagerfeld ´s creativity as he turns the catwalk into a theatre with huge entertainment value

´Legitimation by art world

authorities´

Chanel Haute-Couture S/S 2012

Lagerfeld

´s most

original

show to

date.

“Karl

Largerfel

d looked

to the

skies for

Chanel´s

couture

show in

Paris “

“Karl Lagerfeld's

latest

extravaganza

puts the pearl,

symbol of

Chanel, at

centre stage”

Seabed

dreamscape

Glossy white

Sculptures of coral

Catwalk covered in white sand

“Under the sea” at Grand Palais

Karl- The Magician

Lagerfeld through his many

accolades, lifestyle choices and

astonishing work ethic is a “human

brand” that embodies that

‘magic’ required of a creative director.

Oh no he didn’t…

“Nobody wants to see curvy women…you’ve got fat mothers with their bag of chips sitting in front of

the TV & saying that thin models are ugly”

Oh no he didn’t…

“Sweat pants are a sign of defeat, you lost control of your life so you bought sweat pants”

Oh no he didn’t…

“Yes, some people say to me you're too skinny, but never a skinny person says that to me, only

people who could lose a few pounds say that.”