1. INKK ClothingAdvertising Campaign proposal

2. THE FOUNDATIONS OF A BRAND 3. PRIMARY RESEARCH 4. Secondary Research 5. PIN UP? 6. SAFE OR SORRY? 7. AUDIENCE RESEARCH We interviewed 10 people aged 16+ to get thorough audience feedback onwhat our target audience consumers really want from a clothing advertising campaign, giving us insightful feedback that we are now going touse, thanks to them we are now including the name of the website onto ourradio advertisement. Thankfully, 10/10 people interviewed loved the ideas presented about our advert. Here is one of our sample interviews. 8. The Electric Cinema 9. TELEVISION AUDIO 10. LYNX- THE FINAL EDITION 11. BROADCASTING THEFINAL PRODUCT 12. RADIO AUDIO 13. BROADCASTING THEFINAL PRODUCT 14. THANK YOU For taking the time to watch ourpresentation, we hope you enjoyed it. Isthere any questions?