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Your users don’t lead you to success. (But they might follow you there)

"Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

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Page 1: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

Your users don’t lead you to success. (But they might follow you there)

Page 2: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

I am Tomer GrencelProduct Manager at Wix Blog platform

Yo!

Page 3: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

Place your screenshot here

Look.co.ilOne of the first eComm websites in Israel(Founded in 2005)

Page 4: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

Users? Mmm… no,

never heard of it.

Page 5: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

1,000,000Active Bloggers

Page 6: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016
Page 7: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

A/B tests: In 2-3 days you have tens of thousands of usersWhich allows you to make faster decisions instead of “guessing”.

Page 8: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

Backwards compatibilityEvery little change might affects tons of users! including dangerous data migrations, changing users’ sites etc..

Page 9: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

Feature request listBy getting a lot of feature requests, I can be certain which features are truly the most important ones for the users, therefore for me to deliver.

Page 10: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

Feature request list...When not sticking to this list,I get a lot of angry users

Page 11: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

Advisory Board -

PM’s best

friends

Page 12: "Your users don't lead you to success, but they might follow you there" - Tomer grencel @ProductTank Tel Aviv March 2016

[email protected]

Tomer Grencel