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1 INNOVATING THROUGH CREATIVE CONFIDENCE

Innovating through Creative Confidence

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Creativity and innovative thinking are skills that successful workplaces cultivate. They create a strong foundation for stability, impact, and growth for individuals and organizations. Most important, they are skills that each of us can learn and champion to help strengthen service to mission. Like a seed or muscle, creativity needs room to grow and exercise to flourish. **FOR SPEAKING NOTES FOR THIS PRESENTATION MESSAGE ME ON LINKED IN** Linna Manomaitis Ferguson is a User Experience web strategist, author and speaker who has a passion and drive for doing things creatively. For over 15 years at Booz Allen, she has helped government, commercial and non-profit clients craft better experiences for their customers. By combining customer exploration with website development, she helps build rich digital experiences that people can and want to use. Her passion for trying new things and thinking outside the box, coupled with the belief that people are creative and innovative at their core, has been a driving force in all aspects of her life. From promoting creativity on her team, converting all of her cars to run off of waste vegetable oil, and inventing vertical gardening methods, Linna is a leader in helping people cultivate their own creative spirit.

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INNOVATING THROUGH CREATIVE CONFIDENCE

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The Dyson Story …

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If you were curious about the wheelbarrow

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Introducing myself

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So why are we here?

What is creativity and why is it important to me?

Look at creativity curve, are you using your creative potential?

Can you really cultivate your creativity?

How do creativity and innovation relate?

Innovation story example

What are techniques to bring innovation to your job?

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Pulse Check. 2 minutes. 20 circles.

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A word that describes how you feel right now

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Creativity – What It Is

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Everyone has the power

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Being creative is seeing the same thing as everyone else,

but thinking of something different.

-Charles Cave

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So Why is Creativity Important?

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We Start our Education Here….

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We End Up Here…

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Did You Know…..

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Age 5: You are using about 80% of your creative potential

Age 12: Your creative output has declined to about 2% of your potential

Age 13+: This is it. Your creative output stays 2%

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It Can Be Better…..

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But wait! There is Hope!

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Shake it up - Try Something New

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http://creativeeveryday.com/creative-every-day-challenge ; https://challenge.meyouhealth.com/signup

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Generate & Ideate

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Huddle up – Use your Team

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Get Unplugged

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What information consumes is rather obvious: it consumes the

attention of its recipients. Hence a wealth of information creates a

poverty of attention.

-Herbert Simon (1971)

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SWITCHING GEARS!!!

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Creativity vs. Innovation

Creativity = Act of conceiving something original or unusual

Innovation = Implementing something new; Applying creative thinking

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Examples of innovation

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Providing different perspectives

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Before we move any further ….

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Innovation techniques: User Centered Design

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Example: UCD

‘As is’ process to apply for a job…

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Example: UCD

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Innovation techniques: Agile

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Example: Scrum

As a <Type of user>

I want <Feature desired>

So that <Business Value>

Researcher

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Innovation techniques: Design Thinking

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Example: Design Thinking

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Empathy building

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Where have we been? To our roadmap!

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Final nugget to leave you with on this journey