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The Art of Leadership Hayes Roth, Class of ‘72 University of Miami Career Leadership Webinar November 12, 2014

Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

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Page 1: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

The Art of Leadership

Hayes Roth, Class of ‘72University of Miami Career Leadership Webinar

November 12, 2014

Page 2: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

What we’ll talk about today:

• What do great leaders do?

– Some heroes and observations

• How do you become one?

– The learning curve of leadership in four

not-so-easy steps

• Conclusions, questions & some suggested reading

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Page 3: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

“To err is human. To blame someone else shows management potential!”

-Anonymous

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Page 4: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

What Makes a Great Leader?

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Page 5: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

I mean this kind…

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Page 6: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Not this kind

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Page 7: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Do you have a favorite leader?Here are some of mine….

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Page 8: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

– Strong principles, vision and resolve

– Underestimated by everyone– Exceptional writer and

communicator– “Learned on the job;” willing to

change and adapt to new realities

– Listened to opposing views but took responsibility for the decision

– Compassionate, human touch– Legendary, self-effacing wit

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Page 9: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

– Determined, unwavering, and fearless

– Prolific writer, inspiring orator and powerful communicator

– Strategic visionary– Bold innovator; technological

pioneer– Undaunted by failure– Heard and answered to the voice

of his constituents– Penetrating wit

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Page 10: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

– First UK female Prime Minister – Clear vision and mission– Exceptional orator and debater– Fearless in her convictions– Bold thinker– Collaborative partner– Decisive and resolute, even if it

was the unpopular path– Acerbic humor

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Page 11: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

– “The Great Communicator”– Clear, unwavering vision– Understood that nothing is

accomplished without some compromise

– Underestimated throughout his life– and used it to his advantage

– Bold thinker; not afraid to be unpopular

– Persuaded even his enemies through charm, humor and clearly argued big ideas

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Page 12: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

– Creator and Chairman of Young & Rubicam Group

– Bold industry innovator – Conceived integrating marketing

communications services under one “roof” (YRG)

– Ambassador to Canada – Articulate, distinctive speaker and

writer– Fierce competitor but always a

gracious, self-effacing gentleman– Hired best talent and empowered

them to succeed– Always “We” vs. “I”

Ed Ney

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Page 13: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

What character traits did they share?

– Saw the “larger objective,” whatever the individual challenges, and stayed on course to its conclusion

– Persuasive communicators-- articulating big, complex ideas and ideals in clear, relevant terms

– Not afraid to try and fail– Built effective, loyal teams who transcended cultures, politics, agendas

and sometimes geographies– Connected personally with their constituents through genuine humanity

and engaging wit

In short… They inspired trust, confidence and tremendous achievement in those they led

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Page 14: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

How can we learn from and apply these exceptional traits in our own lives and careers?

Are they really teachable?

Do we even want to be leaders?

Or can these ideas simply help us just be better managers, partners and citizens?

But what about us mortals?

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Page 15: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

How can we learn from and apply these exceptional traits in our own lives and careers?

Are they really teachable?

Do we even want to be leaders?

Or can these ideas simply help us just be better managers, partners and citizens?

I believe the answer is “yes”

But what about us mortals?

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Page 16: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Some possibly useful things I’ve learned from great leaders over 40

years in the marketing communications business.

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Page 17: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Starting out

1. Listen and observe2. Learn and do your job well… and be curious about what

others are doing and why3. Earn the trust of those with whom you work

– “The Rule of the 98th Percentile”

Developing Leadership Skills

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Page 18: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Starting out

4. Be open to other points of view– and learn from them– “The 10% Rule”– This applies to personal critique as well

5. Always seek new responsibilities (after demonstrating your ability to handle what you’ve got)

Developing Leadership Skills

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Page 19: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Starting out

6. Be a good teammate– “The Rule of the Trench”

7. If you see something that needs fixing, recommend a solution… and offer to do that work yourself

8. Find a mentor– or mentors– you respect and watch how they do what they do: – What makes them successful? – How do they manage their teams?– How do they work with their clients?– How do they manage upwards?

Developing Leadership Skills

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Page 20: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

“It is amazing what you can accomplish if you do not care who gets the credit.”

-Harry S. Truman

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Page 21: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Developing Leadership Skills

Growing & Building

1. Learn to manage others• Directly

– Clear Direction w/specific deliverables & timing – Positive reinforcement along the way– Course correction where & when necessary– Remain open to new ideas & approaches

• Indirectly– Same as above, maintaining frequent communication– Keep their managers informed and share praise openly for

good work

• And don’t forget “Please” and “Thank you!”

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Page 22: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Developing Leadership Skills

Growing & Building

2. Become the “Go to Guy/Girl”

– Be known as the person who takes on the tough assignments and sees them through successfully

– Build your “posse” – your trusted fellow professionals who will always come through for you and with you… and you for them!

– Make sure they get appropriate visibility and credit

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Page 23: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Developing Leadership Skills

Growing & Building

3. Seek every opportunity to write and present– Leadership demands exceptional communications skills– If writing/speaking doesn’t come naturally, get training!

4. Look for new ways to add value– To your organization– To your clients– To your community

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Page 24: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

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Page 25: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Developing Leadership Skills

Overcoming Adversity

1. When it all goes wrong…

• The inevitable set back (“Man plans, God laughs.”)• Learning from mistakes

– All failures are opportunities– No one is interested in excuses– There is only the path forward

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Page 26: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Developing Leadership Skills

Overcoming Adversity

2. Reinventing yourself

– Applying the lessons of failure– Dealing with new realities– Rebuilding your personal “brand”– Setting new goals– Holding yourself accountable

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Page 27: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

“You will make money, you will lose money… and you will make money again. But if you lose your

reputation, you will never get it back.”

- Elias Mestel

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Page 28: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Developing Leadership Skills

Taking the High Ground

1. Leading from Strength• The long-term view

- “The Old Sailor’s Rule”

2. Look for– and embrace– problems• Your job is now to help others solve them• “The sin of micro-management”

- You may still need to get your hands dirty… just don’t get stuck in the mud!

• Invest your time productively

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Page 29: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Developing Leadership Skills

Taking the High Ground

3. Take Responsibility for your actions

- “Success has many authors; failure only one”- The Eisenhower Principle

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Page 30: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

“A big man can make you feel small, but a great man will make you feel ten feet tall!”

- Me (I think)

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Page 31: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

In sum

Leadership is learned… and earned

– Great leaders listen well and communicate clearly– Great leaders think big and long-term – Great leaders build loyal, effective teams through

inspiration and incentive– Great leaders stay the course and shake off failure– Great leaders take their goals very seriously, but not

themselves

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Page 32: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

In sum

Leadership is learned… and earned

Go be one!

We need you.

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Page 33: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Some suggested reading

“Lincoln” by Gore Vidal (the “faction” precursor to Doris Kearns Goodwin’s “Team of Rivals” history of the same events)

“Seven Pillars of Wisdom,” by T.E. Lawrence (or Michael Korda’s “Hero,” which is an excellent recent biography of Lawrence)

“Personal Memoirs of U.S. Grant,” by U.S. Grant

“Reagan at Reykjavik” by Ken Adelman

Anything by or about Winston Churchill

Anything by David McCullough

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Page 34: Hayes Roth, HA Roth Consulting - University of Miami Career Leadership

Thank you!

Questions?

[email protected]

harothconsulting.com

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