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Growing Games Anna Porse Nielsen September, 11th, 2014

Growing Games: The Primadonna Theory. How do you motivate?

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How do you motivate? How to lead highly specialized people, who are motivated by a higher purpose, wishing to make a difference? Anna Porse Nielsens slides from Growing Games, September 11, 2014 on Leadership and Management.

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Page 1: Growing Games: The Primadonna Theory. How do you motivate?

Growing Games

Anna Porse NielsenSeptember, 11th, 2014

Page 2: Growing Games: The Primadonna Theory. How do you motivate?

Content• Who am I?

• The DNA of the creative employee• A new type of employee

• Motivation

• Four archetypes

• Motivating the primadonna

• Discussion

Page 3: Growing Games: The Primadonna Theory. How do you motivate?

My background• A degree in Political Science

• 8 years as CEO of my own company

• 7 years in different organizations

• Mentor for creative entrepreneurs

• Board member of a number of cultural organizations

• A passion for leadership.

Page 4: Growing Games: The Primadonna Theory. How do you motivate?

Point of departure• From the industrial economy to the

knowledge and experience economy.

• Two fundamental shifts: • Post WW2: Modernity and identity as an individual

project.

• Increasing wealth: All our fundamental needs are covered.

Page 5: Growing Games: The Primadonna Theory. How do you motivate?

A new type of employee• From industrial thinking to the creative

class and the knowledge worker

• The professional employee: Highly specialized and with creativity at the core of their work: • Education

• Strong professional values

• Specialist status

• Autonomy at work

• Work as a ”calling”

• Work has a higher purpose

Page 6: Growing Games: The Primadonna Theory. How do you motivate?

How do you motivate?• Classical motivational theory: Salary, social

belonging and self actualization

• Popular recent motivational theory: Generation Y - Critical and spoiled from the start: Demands challenging tasks, no routine work and good leadership

• Critical motivational theory: Traditional control (power) has been replaced by inner ideological

control (protestant work ethics).

• Need for a new theory on leadership

Page 7: Growing Games: The Primadonna Theory. How do you motivate?

The primadonna theory

Page 8: Growing Games: The Primadonna Theory. How do you motivate?

The$salary$worker$!

"!Works!to!live!"!Thinks!in!terms!of!a!give!and!receive!balance!

"!Acknowledges!the!values!of!the!profession!only!if!it!is!a!personal!advantage!without!costs!

!"Is!considered!almost!a!“here>c”!by!the!primadonna!!

!

Page 9: Growing Games: The Primadonna Theory. How do you motivate?

!The!pragma*c!

!"!Pragma(c!approach!to!work!

"!Priori(zes!according!to!work/life!balance!"!Work!is!not!the!primary!source!of!content!and!

iden(ty!!

"!Shares!the!values!of!the!profession!but!is!unwilling!to!sacrifice!too!much!

!

Page 10: Growing Games: The Primadonna Theory. How do you motivate?

The$performance$tripper$$!

To!types:!!*Extrovert:!Mo0vated!by!the!extrovert!performance,!

acknowledgement!and!career!*Introvert:!Mo0vated!by!the!introvert!performance!

(the!mountain!climber)!!

*!Will!accommodate!the!values!of!the!profession,!but!values!are!connected!to!individual!performance!

Page 11: Growing Games: The Primadonna Theory. How do you motivate?

The$primadonna$!

"Mo%vated!by!a!higher!purpose!(almost!a!“calling”)!and!a!wishes!to!make!a!difference!"Very!strong!values!and!ideals!

"Apprecia%on!isn’t!mo%va%ng!by!itself!but!is!used!to!give!purpose!to!work!

!"!Work!is!a!primary!source!of!content!and!iden%ty!

Page 12: Growing Games: The Primadonna Theory. How do you motivate?

Overview

Source:(Helle(H.(Hedegaard(

The$salary$worker$

$(

/(Works(to(live(/(Give/receive(

balance(/(Acknowledges(the(

values(of(the(profession(only(if(it(is(a(personal(advantage(

without(costs((

/Is(considered(a(hereAc(by(the(primadonna((

(

The$pragma0c$$(

/(PragmaAc(approach(to(work(

/(PrioriAzes(according(to(work/life(balance(/(Work(is(not(the(primary(source(of(

content(and(idenAty((

/(Shares(the(values(of(the(profession(but(is(unwilling(to(sacrifice(

(

The$performance$tripper$$

(/Extrovert:(MoAvated(

by(the(extrovert(performance,(

acknowledgement(and(career(

/Introvert:(MoAvated(by(the(introvert(performance((the(mountain(climber)(

(/(Will(accommodate(the(values(of(the(profession,(but(

values(are(connected(to(individual(performance(

The$primadonna$$(

/MoAvated(by(a(higher(purpose(

(“calling”)(and(a(wish(to(make(a(difference(/Very(strong(values(

and(ideals(/AppreciaAon(isn’t(moAvaAng(by(itself(but(is(used(to(give(purpose(to(work(

(/(Work(is(a(primary(source(of(content(

and(idenAty(

Willingness(to(bring(sacrifices(

Page 13: Growing Games: The Primadonna Theory. How do you motivate?

How can you apply this?

Page 14: Growing Games: The Primadonna Theory. How do you motivate?

How to lead the primadonna?

Existen(al+mo(va(onal+

factors+

Mo(va(on:+Emo(onal+&+psychological+state+of+mind++

Controllable+mo(va(onal+factors+&+

leadership+virtues+

Page 15: Growing Games: The Primadonna Theory. How do you motivate?

Existential motivational factors• The calling!

• Search for meaning

Page 16: Growing Games: The Primadonna Theory. How do you motivate?

Emotional & psycholo-gical state of mind

• The kick - when everything makes sense

• Flow and the search for flow: Deeply satisfying and the primary motivator for the primadonna

• Identity

Page 17: Growing Games: The Primadonna Theory. How do you motivate?

Controllable motivation factors

• Shielding leadership

• Authentic alignment between: • The values and ideals of the professional “tribe”

• The societal expectations to the profession

• The practical framework for the work

• Feedback - praise & critique.

Page 18: Growing Games: The Primadonna Theory. How do you motivate?

Leadership virtues• Feed the calling

• Have courage

• Inspire

• Be passionate

• And be generous

Page 19: Growing Games: The Primadonna Theory. How do you motivate?

Anna Porse [email protected] 5225