Embed Size (px)
Citation preview
Beyond Engagement to
Efficacy
MARKETING RESEARCH
EMPLOYEE ENGAGEMENT
A WORLD OF INSIGHTS
Employee Engagement: Why Now?
A WORLD OF INSIGHTS A WORLD OF INSIGHTS
A WORLD OF INSIGHTS
Extrinsic
Motivation Intrinsic
Motivation
Motivation
Capabilities
To fully understand and improve employee engagement companies also
need insight into… The degree to which employees feel connected to work AND an individual’s, team’s or organization’s ability to
get and stay motivated. These are the INTRINSIC
motivation factors.
The Power of Intrinsic Motivation
A WORLD OF INSIGHTS
The Missing Piece!
Our research shows that INTRINSIC motivation factors (motivation level and motivation capability) contribute to nearly half of the employee engagement question.
A WORLD OF INSIGHTS
High Intrinsic Motivation
High Motivation Capability
The Hierarchy of Motivation illustrates how our ability to become self-
motivated, integrate new learning and handle change increases
proportionally to our position on the pyramid.
The Hierarchy of Motivation
A next-generation employee engagement survey combining
traditional engagement and personal motivation factors.
We’ve not had a good way to measure and manage the full
engagement equation… UNTIL NOW.
A WORLD OF INSIGHTS Workforce Efficacy: Measure it. Manage it.
A WORLD OF INSIGHTS
Standardized survey with opportunity to customize demographics and open-ended question.
User Friendly Data Collection Interface
A WORLD OF INSIGHTS
The Employee Engagement Model
Employee Engagement Index:
Top score results in improvements in outcomes like
job satisfaction, retention, referral.
Organization
Management
Intrinsic Motivation
Level
Motivation
Capability
DRIVERS
A series of drivers forms
the basis for understanding
and measuring
employee engagement
Each driver can be
further broken down to individual contributing
attributes
“I am generally satisfied with the work hours/flexibility at my company.”
“My manager creates a motivating/supportive work climate.”
“There is a strong match between what I am good at and what I do.”
“I always have the resources I need to complete my work assignments.”
Allows your company to
understand which specific attributes are
strengths to be
supported and which are weaknesses to be
addressed!
A WORLD OF INSIGHTS
Employee Engagement Index
Maximum score for each Index/Driver is 100
Organization
Management
Intrinsic Motivation
Level
Motivation
Capability
Reflects the extent to
which employees' report positively on
the extrinsic factors
associated with your company (work
environment,
benefits, training, opportunity
for growth).
Reflects the degree
to which employees' report
positively on their
direct manager and the
management
practices of your organization.
Measures the
extent to which individuals feel
connected to or
receive meaning from their work and
can actively
leverage their personal
talents in the work
they do.
Measures the
extent to which individuals are
able to get and
stay motivated toward their work
regardless of
the presence of positive or
negative external
factors.
DRIVERS
The Employee Engagement Model
A WORLD OF INSIGHTS
“A solution provider’s competitive advantage lies in its ability to give clients the
data they need (and only the data the need) to make decisions. Only 1/3rd offer
online, on-demand reports in which the client ‘slices and dices’ its own data – a
surprisingly low finding, given the attention HR analytical practices have received
lately.” –Bersin & Associates
Cloud-based Reporting Tool
Discussion and Next Steps
A WORLD OF INSIGHTS .
For your free consultation contact:
Client Services @ 508-766-5617
