www.simplify360.com

Stage 1

ThePreliminary

Round

Team Name:

Name of first member:Anjali SinghCollege Name:IMT Ghaziabad

Name of second member:Sonali SharmaCollege Name:IMT Ghaziabad

www.simplify360.com

Social

Online

Collaborative

Interactive

Advanced

Live

Multimedia

Entertainment

Diverse

Influential

Agile

A group of Internet based applications where people interact, create and

exchange information in virtual communities

Social Media

Online ratings

Social knowledge

Multimedia

Blogging

Microblogging

Social Networking

Social Media Platforms

Social Media is o Interactiveo Collaborativeo User Orientedo Constantly Evolvingo Conversationalo Onlineo Accessible and Scalableo User Generated

Social Media is NOTo A marketing Strategyo A Megaphoneo All about youo For Spammingo A platform for

vulgarity/rudeness

ChallengesMonitoring quality of content

Privacy issuesControlling information reach

Authenticity of dataUsability and originality of records

Data Piracy and duplicationPornography

Justice using Social Media

Tweeting the Revolution-Starting the revolution through

micro blogging

Youtube in Action- Spreading the cause through videos in action

Facebooking Direct Action- Creating the event for social cause and

joining the cause

Facts• Two-thirds of the global internet visit social networks• It is growing faster than internet rate• Helps in consumer decision making• Content is the new story on the Net• Smartphone is the greatest transportation of social media• Every sec 6 videos are uploaded in YouTube• Twitter is capitalizing through Facebook• One way marketing is for your parents, Campaigns are out , Conversations in• Social Media is FREE

Creativity with Social Media

Social Networking

Connection with customersBusiness interactionGreater communicationValuable feedbackBusiness leader – Linked inFiles sharing through cloud

Blogging

Experience sharingContent MarketingInter organization bloggingTwitter trendingUpdating latest news

Multimedia

SharingOpinions and viewsLast fm. Entertaining

In 60 Seconds

600 New Videos

150+ Blog Posts

695+ Status

Updates

100+ new Linked In Accounts

98000+ Tweets

20000+ Posts on Tumblr

Average Time people spend on Social

Networking Sites Per Month

Social Media- Usage Statistics

The potential for personal, political and business use is huge owing to it’s wide spread acceptance, availability and applications

Social Media- Uses• Marketing research, marketing and Branding• Build Stronger relationships with customers• Reach new audiences and establish professional network• Quick response for large audience in case of crisis• Discover, read and share news, content and media• Felicitate connections and collaboration for business and

learning• Ensures that decision making is social• Provide Rating and Feedback• Entertainment, gaming, location services and social

commerce• Publishing, content dissemination and distribution

One in six students is enrolled in an online curriculum

Social media sales are up 357% in 2013 as compared to 2012

One out of eight couples married in the U.S

How do you tell your story?