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STOPSTOP Searching Searching START Finding START Finding

Chris Travers, CEO212-925-7070 x 101

ctravers@empiremedia.com

Prepared by, Maris Pozo - September 20

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Find/SVP’s survey showed more the 75% of business people are using consumer search engines as their primary business information source.

But about three-quarters also found the information could be trusted.

Over 90% of the Web’s content, including much of the most valuable sources, remains hidden in databases or behind login screens.

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Google, Yahoo, Alta Vista, Ask Jeeves

Free & UbiquitousBroad in Scope and Target

But...

Often irrelevant and chaoticTime-consuming and

disorganizedQuestionable sources and

contentIncomplete as they miss the

universe of proprietary databases

Lexis Nexus, Frost & Sullivan, Factiva, Gallup,Hoovers,

DataMonitor

Credible & targetedHighly Organized &

Structured

But...

ExpensiveSubscription-Dependent

Fragmented & Hard to Locate

Not centrally searchableNot being used

Lexis Nexus, Frost & Sullivan, Factiva, Gallup,Hoovers,

DataMonitor

Credible & targetedHighly Organized & Structured

But...

ExpensiveSubscription-Dependent

Fragmented & Hard to LocateNot centrally searchable

Not being used

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Premium Content from reliable sources:

Meta Search, Business Web and results from Deep Web databases.Next-generation search features for speed and efficiency such as results-clustering, blended Federated-Indexed results, concept searching.

Frost & Sullivan Frost & Sullivan, Gallup,

DataMonitor, NetContent, BNET/CNET, Choicepoint,

PriceWaterhouseCoopers, BitPipe, Mintel.

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Find.com also offers:

Directory – lists of useful business sites by topic and category.

News – related news to search queries, plus a multimedia News Portal.

Profiles – Data about companies, products, market segments and people – demographics, credit reports, SEC data, advertising.

Portal development with promotional partners: Products, Services, Books, Yellow Pages, Jobs

In development:

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Search Use

40 billion searches per

year

70 billion pages viewed

Market Research

$16 billion Professional

Business Publishing

Market in 2004

Online Content

$50 billion Online Paid Content

market in 2004

Search Advertising

$5 billion market by 2007

3. Outsell

4. Forrester. 2.Simba

1. Pew

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GoogleYahooMSN

Ask JeevesLycos

Lexis/NexisAlacra

BloombergMarketResearch

MindBranchDialogFactiva

LookSmartGuruNetBitPipe

HighBeamBusiness.com

ThomasRegisterTechTarget

CompletePlanet

Find.com offers all four.

VivisimoFast

BrightPlanet

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CONTENT

Strike major content alliance, e.g.

Thomson, D&B, Reuters

Add key portal partners, e.g.

Amazon books, Monster jobs

CONTENT

Strike major content alliance, e.g.

Thomson, D&B, Reuters

Add key portal partners, e.g.

Amazon books, Monster jobs

TECHNOLOGY

Extend Business Web into Deep Web,

promote in rankingsExpand Concept

Search profile as differentiator

AUDIENCE

Deploy on Find/SVP portals: Kimberley Clark, GE, Novellus, Armstrong,

Cabot, Alticor.Deploy on Enterprise applications: Intellibank,

Ego 7 (Dept. of Transport)Deploy Search Box and

toolbar on partner sites: BSP, oneFN, BoardCentral.

Marketing via CFO/CMO magazines, IBD, FT,

BusinessWeek, Intagio.

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Content

Share of research document sales25-50%

Advertising

Empire MediaFindWhat7SearchInterchangeIndustry BrainsSearch123Ask JeevesGoogleOverture

SponsorshipTitle sponsorship of site and sections (e.g. Yellow Pages, Jobs)

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2004 20082005 20072006

1407145Page Views per

month10,0005,0001,000500

Total revenue 280 56020,00

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04/05

Major Distribution Alliance

04/04

Seed funding from partners

05/04

First Content Partners signed

06/04

Beta site launchedFirst Press coverage 10/04 Add Commercial Portal: Jobs,

Services, Products, Yellow Pages

Add News Portal

07/04

Full Release of SiteInitial Marketing campaign

10/04

11/0412/04

500,000 page views expectedFull Marketing campaign

08/04

100,000 unique users

09/04

Strategic Content Partner:D&B, Thomson, Accoona

1,000,000 page views

$5 Million investment form “A ” round

11/04

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Chris Travers, CEO: Reuters, Cablevision, FutureTV, Empire Media

Joaquin Delgado, CTO: TripleHop Chief Technology Architect

Peter Stone, CFO: Find/SVP, Seabury Group, Mercury Capital

Andrew Braginsky,Ph.D., MCSD, VP Technology: Volt, Incremax

Vidar Brekke, Director of Business Development: JP Morgan, Broadserve

Maris Pozo, Creative Director: 24/7 Media, Producer, LTV Networks

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A service from three experienced partners with proven track records

Offering revolutionary technology with advanced features to provide users quicker and better results

Reconnecting business users to credible sources of business information

Brings together three successful business models with clear demand

Web search, premium content and Search advertising

Raising a $5 million Series “A” round to accelerate growth

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Recent news about Find.com

"In line with the trend toward specialization.“- Reprise Media analyst

"Business researchers will be very pleased.“-Web Search Guide

Find.Com may have built a better mousetrap by combining several successful techniques into one technology."- ISEDB report

“If it’s strictly a business question, I’d turn to Find.com before I even thought about another meta search engine.” - Marydee Ojala in ONLINE magazine

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New Front-end design

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