1

B2B OPERATION Fedor Hoevenaars

2

B2B has a clear # 2 position in fixed services

Strong

customer base

Broad service

spectrum

Own

infrastructure

ATM’S TRAINS SCHOOLS &

UNIVERSITIES

HEALTHCARE CASINO’S

One of the largest fiber optic networks

Total length 5,213 km

Access to 55 radio nodes

3

Incumbent is dominant in B2B

58% 16%

5%

4%

16%

Business Market Share: Fixed Voice Connections

58%

13%

4%

4%

8%

6% 7%

Business Market Share: IP-VPN Connections

Tele2 is the only full-service alternative

Sources: OPTA Structural Market Monitor Q1 2013

58%

13%

4%

4%

8%

6%7%

Business Market Share: IP-VPN Connections

KPN Tele2 UPC Ziggo Vodafone Eurofiber Other

4

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

Mobile

Fixed

Mobile drives B2B revenue development

Overall strong revenue growth in B2B driven by mobile, where fixed remains important

B2B Mobile growth taking of

in 2015 when network

reached full coverage and

quality

Overall revenue growth

from all segments: SME

and Enterprise

Continued decline in fixed

voice MoU and traditional

voice service being

replaced by Hosted Voice.

Our strength in Data

(VPN/Internet) remains

highly important for the

future

*Not based on actual figures

5

3%

4%

6%

9%

11%

37%

39%

47%

67%

0% 20% 40% 60% 80%

Other

Supported new ways of working

Don't know

4G hasn't benefited my business

Improved customer satisfaction

Increased employee well-being / motivation

Won more business

Cust costs

Increased productivity

Relevance of 4G in B2B

4G is a perfect complement to our Fixed business

‘How can LTE

improve the

processes we

already have?’

‘What’s totally new?’

Source: Arthur D. Little Analysis

6

Corporate

SME

SOHO

Full service provider, serving all segments

Direct: Account

Management

Indirect: Partners

and Telesales

Online and Retail

Sales channel expansion in SME is part of our growth strategy in B2B

7

Transition to integrated services

Convergence is creating momentum

By adding mobile to our portfolio the addressable market is doubled

Cloud/Hosted PBX is growing

Fixed and Mobile are integrating

Anywhere, anytime access on any device

Security is of increased importance

Increasing ICT complexity

We rather partner than invent

ourselves

Tele2

Fixed &

Mobile

Customer

Centricity

Collaboration

Business

Continuity

Cost

Control

4 themes lead our proposition development and

partner selection

8

Large bank

Corporate SME Wholesale

Our B2B strategy proves to be successful C

usto

mers

P

art

ners

9

Tele2

Fixed

Mobile

Convergence

Customer

Centricity

Collaboration

Bu

sin

es

s

Co

nti

nu

ity

Co

st

Co

ntro

l

With 4G capabilities Tele2 is able to address the entire business market

SME

Corporate

Wholesale

SOHO

Take away: converged connectivity is

opening the market

10

Conclusions

>20% >10%

Back to growth

&

benefit from

synergy

Continue growth

&

build 4G

Maintain fixed

&

grow mobile

>15%

11

Q&A PART 3

Fedor Hoevenaars