PowerPoint Presentation
HOW THE patient IS CHALLENGING
THE ROLE OF THE physician
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Hello, Im ChristopheI am no longer patient, neither are you.
@cjauquet
THE PATIENT IS NO LONGER patient
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@cjauquet
THE PATIENT IS NO LONGER patient
Nike Fuel Band Withings
4 integrated sensors on the wristband measure and track
biosignals from users throughout the day, including galvanic skin
response, blood volume pulse and skin temperature.
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Nima a portable gluten tester
@cjauquet
THE PATIENT IS NO LONGER patient
4 integrated sensors on the wristband measure and track
biosignals from users throughout the day, including galvanic skin
response, blood volume pulse and skin temperature.
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@cjauquet
THE PATIENT IS NO LONGER patient
Bike Washing machine
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THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient ?
@cjauquet
THE PATIENT IS NO LONGER patient
Dr. Joseph Jauquet
@cjauquet
THE PATIENT IS NO LONGER patient
Sales rep
Business Intelligence
Project Manager
Brand Manager
Portfolio Manager
Innovation Champion
Hospital Lead
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Our vision of contemporary marketing is evangelized through our
best-selling books.
Global Community Moderator Network
across +50 countries
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Timisoara8th most innovative marketing research agency of the
world(GRIT 2014)
Top 3 most innovative marketing research agency of the world
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Global Community Moderator Network
across +50 countries
Proud to work for +30% of the worlds global brands
We have beencheered by theindustry withmore than
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Our vision on contemporary marketing is evangelized through our
best-selling books.
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INSITES Consulting
Dusseldorf
WE BRINGIN YOUR the customermeeting room
@cjauquet
THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient
Closed online communities
THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient Patientable to remain calm and
not become annoyed when waiting for a long time or when dealing
with problems or difficult people
@cjauquet
THE PATIENT IS NO LONGER patient
Appointments
Diagnosis
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THE PATIENT IS NO LONGER patient
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THE PATIENT IS NO LONGER patient
service17
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THE PATIENT IS NO LONGER patient
safety18
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THE PATIENT IS NO LONGER patient
fresh19
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THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient
Patients want healthcare to be moreP
@cjauquet
THE PATIENT IS NO LONGER patient
Patients want healthcare to be morePPopularPragmatic(omni-)
PresentPatient-centricPersonalizedParticipativePreventivePersuasivePredictive
@cjauquet
THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient Needs
TimeMedicationSolution
NeedsFaster(Digital) toolsManagement
PHSYCIANS MIGHT STRUGGLE WITH THE different type of service
PATIENTS DEMAND
THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient PatientOne who receives medical
attention, care, or treatment.
@cjauquet
THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient The informed patient
roughly 1 percent of the searches on Google, which equals
millions of searches, are related to symptoms users are
researching.GOOGLE SYMPTOM SEARCH
Googlewants to make it easier for users to find answers to their
symptom-related questions.The internet search engine said Monday
it's improving its catalog of searched Googled health symptoms by
adding information on related health conditions that have been
vetted by the Mayo Clinic and Harvard Medical School.Type "headache
on one side," for example, and Google will offer up a list of
associated conditions like "migraine," "common cold" or "tension
headache."For general searches like "headache," the company will
also give an overview description along with information on
self-treatment options or symptoms that warrant a doctor's visit,
according to the company's post.In Google'sofficial blog, the
company said roughly 1 percent of the searches on Google, which
equals millions of searches, are related to symptoms users are
researching. But search results can sometimes be confusing, and
result in "unnecessary anxiety and stress," Google said.The company
plans to use its Knowledge Graph feature, which it launched last
year, to enhance the search results it provides."We create the list
of symptoms by looking for health conditions mentioned in web
results," according to Google's blog post, "and then checking them
against high-quality medical information we've collected from
doctors for our Knowledge Graph.""By doing this, our goal is to
help you to navigate and explore health conditions related to your
symptoms, and quickly get to the point where you can do more
in-depth research on the web or talk to a health professional,"
Google wrote.
The new features will be available in English in the U.S. over
the next few days. Over time, the company hopes to cover more
symptoms and extend its features to other languages and countries,
according to the post.
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@cjauquet
THE PATIENT IS NO LONGER patient InformedThe empowered
patient
Nearly all patients turn online after the diagnosis.32
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THE PATIENT IS NO LONGER patient InformedEmpoweredThe active
patient
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IT IS MY DAMN BODY
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THE PATIENT IS NO LONGER patient
EyeMitra34
@cjauquet
THE PATIENT IS NO LONGER patient
Life comes with many challenges. The ones that should not scare
us, are the ones we can take control of.My Medical Choice
NYTAngelina jolie, 2013
Mastectomy35
PHSYCIANS WILL MAKE shared decisions TOGETHER WITH THE ACTIVE
PATIENTS
@cjauquet
THE PATIENT IS NO LONGER patient PatientOne who receives medical
attention, care, or treatment.
@cjauquet
THE PATIENT IS NO LONGER patient
10-15% of someones health status is related to the health
serviceThe rest is individual behavior
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THE PATIENT IS NO LONGER patient Health care
@cjauquet
THE PATIENT IS NO LONGER patient Health management
@cjauquet
THE PATIENT IS NO LONGER patient
Top health related google search globally = how to eat
healthy?
From our research => when people get diagnosed, one of the
first things they do is see how food can impact their
disease.41
@cjauquet
THE PATIENT IS NO LONGER patient
Success of programs like start to run, personal trainers,
fitness deals, 7 minute workout. 42
@cjauquet
THE PATIENT IS NO LONGER patient
Sept. 20, 2013: Pensioners race with their walking frames at
Olympic Stadium in Amsterdam on Sept. 18. More than 100 elderly
competitors participated in the 400-metre race.
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@cjauquet
THE PATIENT IS NO LONGER patient
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@cjauquet
THE PATIENT IS NO LONGER patient
2014/10 These days you've got more computing power in your
pocket than was available to astronauts on the Apollo 8 as it
headed for the moon in 1969
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1/3Health trackingBelgium data, The state of Mobile, In the
Pocket 2016
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THE PATIENT IS NO LONGER patient
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62%of people with 2+ chronic medical illnesses spent time every
day tracking their health statusPEW Research, Pew Internet &
American Life Project, 201340% with 1 medical condition 19% with no
condition
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THE PATIENT IS NO LONGER patient
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@cjauquet
THE PATIENT IS NO LONGER patient
DATA QUANTITYTIMESELF-ENTERED DATAAUTOMATED DATACAPTURE
Patient dataPhysician data
CONNECTED PATIENT
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THE PATIENT IS NO LONGER patient
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PHYSICIANS WILL HAVE TO TAKE INTO ACCOUNT the patients own
health management
THE PATIENT IS NO LONGER patient
@cjauquet
THE PATIENT IS NO LONGER patient
1.2.3.52
PHYSICIANS WILL HAVE TO TAKE INTO ACCOUNT the patients own
health managementPHSYCIANS WILL MAKE shared decisions TOGETHER WITH
THE ACTIVE PATIENTSPHSYCIANS MIGHT STRUGGLE WITH THE different type
of services PATIENTS DEMAND
@cjauquet
THE PATIENT IS NO LONGER patient
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