Enabling Business value through Emerging Technologies – Sify 3.0

© Sify Technologies Limited 2014

Sougata MitraSales Director – ICT Solutions

In the last minute there were…..

…….and that’s nothing to what’s coming

• 204 million emails sent• 61,000 hours of music

listened to on mp3 players

• 20 million photo views• 100,000 tweets• 6 million views and

277,000 Facebook Logins• 2+ million Google

searches• 3 million uploads on Flickr

2

Emerging technologies will be the dominant driver of disruptive change for theforeseeable future, bringing significant opportunities and threats

In the race to the future, organisations that back the right emergingtechnologies may survive and prosper – those that don’t, wont

Emerging technology bringing change

Trends

Emerging Trends

Answer: One Stop Partner

IT concerns for Emerging Businesses

Scalability

Uptime

Training of IT Department

Applications

Heterogeneous System

Infrastructure Manageability

Qualified IT Resources

Multiple VendorManagement

Security

TechnologyRedundancy

Cost of ownership

SIFY addresses all of the above

Sify Solutions

Scalability

Uptime

Training of IT Department

Applications

Heterogeneous System

Infrastructure Manageability

Qualified IT Resources

Multiple VendorManagement

Security

TechnologyRedundancy

Cost of ownership

YOU

Emergence of New Model

Sify 3.0 : Evolution

Sify 2.0 Sify 3.0Telecom Service Provider Managed Network

Services Integrator

DC Hosting provider DC Transformation Partner

Cloud Infrastructure Provider

Cloud Partner

On Premise Application Provider

Managed Hosted Apps/ SaaS Provider

We are creating a world in which our converged ICT ecosystem and our bring it on attitude will be the competitive advantage to our customers.

six Tier III Data Centres

80000+ links

IPv6 ready network

1 million+ man hours DC

build & management

presence in 1200+ towns

& cities

Cloudinfinit Product Portfolio

India's first cable landing

station

SAP certified Data Centres

36 Data Centres

connected

40000+ wireless deployment &

10000+ wire line endpoints

2100+PoPs

Our bring it on attitude

We are creating an ecosystem in which the

technology and solutions which were earlier

available only to privileged BIG enterprises will

now be available to every Small and medium

enterprises at an economics which will keep

them ahead.

Data Centre centric service delivery models

Global delivery capability & scale

Newer markets & revenue streams

Partnerships a preferred route to international market

Strategic long term partnerships

Services centric investments

Sify 3.0 : Strategy

Sify 3.0 : Paradigm Shift

Sify 2.0

Sify is a Telecom Service Provider

Sify provides links to connect geographically dispersed locations

Sify owns Data Centres where customers can host their DC IT Infrastructure

Sify owns Data Centres where customers can host their DR IT Infrastructure

Sify is a Cloud service provider

Sify 3.0

Sify is an IT Services Provider with Systems Integration capabilities also owning large Data Centre and Network Infrastructure

Sify designs and operates geographically dispersed secured network infrastructure in managed services models.

Sify will reduce overall TCO for Data Centre infrastructure by providing the advantage of shared infrastructure and managed services

Sify will provide complete DR Services in a SLA based, opex model either in a Private or Public or Hybrid model

Sify is a Cloud Partner for customers and not a mere Cloud Infrastructure Provider.

Transformation: Infra Provider to ICT Solutions & Service Provider

Sify 3.0: Transformation Proof Points

Sify 3.0 Engagements Engagement Flavor Key Competencies

Department of Post

Design, integration, operations and management of 30,000 locations (including DC & DR) secured network infrastructure in an outsourced model

Design excellence / project management skills / multi vendor management / multi technology OEM management / large scale remote management & field operations

Max HealthcareTransformation of data center and DR on a hybrid model. Transition from a large IT services company

Transition skills / Project Management / Services led utility model / Tools & process based

Muthoot Fincorp

Design, integration, operations and management of 3,500 locations secured multi tower IT infrastructure in a managed services model

Design excellence / project management skills / multi vendor management / multi technology OEM management / large scale remote management & field operations

Reckitt BenckiserStrategic IT partner for multi tower services across Europe, Latin America and North America

Data Center Management / Global Network & Security Management / Transition & Project Management Skills / Process Management

FieldFresh Foods Pvt. Ltd. (Bharti Group Company)

Strategic total outsourcing of the entire application & infrastructure landscape, which includes Service Desk, Migration of SAP from Solaris to Linux, Provisioning & Management of SAP Infra on the Sify Cloud, SAP Application Management Services (AMS), End User Compute, Branch IT Infrastructure, WAN, LAN, & Security Management

Transition skills / SAP Skills / DC Transformation / Project Management / Remote Infrastructure Management / Service Desk / ITIL process

Projects signed in the last 24 months

Network Infra

Professional / Managed Services Layer

Enterprise

Network Design Services Network Integration Services Network Managed Services Network Consulting Services Network Audit Services

Telecom

Design Services Integration Services Managed Services Consulting Services Audit Services

Transformation: Infra Provider to ICT Solutions & Service Provider

DC Infra

Professional / Managed Services Layer

DC – Physical Physical DC Build DC Assessment

DC – Transformation

DC Migration Service Consolidation Virtualization Workload Migration

DC – Managed Services

Monitoring & Management OS Support Services Database Support Service Storage and Backup Services Middleware

Transformation: Infra Provider to ICT Solutions & Service Provider

Cloud Infra

Professional / Managed Services Layer

Infrastructure Services• Virtual Private DC InfinitCompute Cloud Servers InfinitCompute Dedicated Servers InfinitStorage InfinitSecurity InfinitNetwork InfinitProtect

Professional Services Cloud advisory services Information security consulting for cloud Compliance Solutions IT Mobility Private Cloud Deployment Private Cloud Management

Transformation: Infra Provider to ICT Solutions & Service Provider

Customer Testimonials: SBI

“We are extremely delighted to learn that Sify is successfully completing 15th year with Nasdaq.

On this occasion, we congratulate on your long association with SBI for more than 10 years providing us high class services for our Internet Banking and Core Banking.”

Sonny GeorgeGeneral Manager IT-Infrastructure Services

Customer Testimonials: Department of Posts

“Sify has been an important partner for the Department of Posts in the IT Modernization Project that aims at transforming the Department from a physical to a digital network. So far Sify has networked over 24,000 post offices, mail offices and administrative offices of the Department, using multiple modes of connectivity, such as MPLS, Leased Line, wired or wireless internet in diverse geographical locations spread across the length & breadth of India.

Upon completion of the Project, Sify shall also be maintaining this network of over 28,000 offices till 2019.

I l Sif h l i f 1

Kavery BanerjeeSecretary

22

Customer Testimonials: Buzzyears

“I am a technology entrepreneur from the US and had successfully set up and sold a couple of companies.When I wanted to bring digital transformation to the education sector in India, I was sceptical of the technology platforms here. Multiple student education boards meant that the challenges were varied and at times, confusing. The education landscape had several service providers, but no common integrator. Technology very often, was an afterthought.Buzzyears wanted to be the first to bring about a digital transformation of the industry. In Sify’s ICT ecosystem, we found the perfect tools required to create the much needed disruption.If Buzzyears makes the education industry any better, it will be in good part because of the entrepreneurial synergy between Buzzyears and Sify.I am glad we met.”

Ashish DixitFounder

Customer Testimonials: Godfrey Phillip

“GPI India, in early 2014, set an objective of transforming its current IT set-up by consolidating our IT services across the spectrum and provision a single window service model. GPI needed an IT partner who could aggregate the services for the current infrastructure deployment and also provide a credible future technology roadmap.

The challenge for Sify was in dealing with a legacy system that was very reactive in nature. Sify was able to meet this challenge by architecting a right sized solution for our immediate needs and a convincing roadmap for a seamless scale up to meet future business demands.

Congratulations to the SIFY team for their 15th year of NASDAQ listing, and our best wishes for their success in realizing the Sify 3.0 vision.”

D Venkata RaoCIO

Customer Testimonials

Mr. Narender KumarHead ITFieldFresh Foods Private Limited

“FieldFresh is a growing organization in the FMCG sector.

As an emerging business and to have an effective information enabler which is productive as well as cost effective, we explored various potential IT enablers which is not only a productive tool, but also provides us with a digital transformation to cater to our requirements in line with our thought. We were looking for a partner and a service delivery model meeting our requirements. A partner who can complement our operations, while being flexible enough to scale up on demand.

To achieve these objectives, we considered the Cloud delivery model to bring in the flexibility & certainty.

Accordingly we chose Sify because of their Data Center spread, Cloud & Network competencies and a strong Applications focus besides value proposition both in terms of TCO & operational efficiencies.

We would like to congratulate and give our best wishes to Sify and its team on completing 15 years on NASDAQ. We look forward to a successful relationship.

We Enable You To

Get access to latest

technology

Get one stop solution for

all ICT requirements

Be cost efficient

Grow Your Business

Scale Business

with Minimum

Investments

Get Infinite Possibilities

on Cloud

Relevance of SIFY’s Business Model against Emerging Trends

Relevance since inception

Internet as a Service

Network as a Service

Data Centre as a Service

IT Infrastructure as a Service

Software as a Service

DNA of offering services led utility models

Why Sify as an IT Outsourcing Partner ?

Outsourcing Scope Sify ICT Experience

Data Centre Management 15+ years of experience in running Data Centers at highest SLA compliance levels

6 Tier III, 12 Tier II and 10 State Data Center's (BOT)

Disaster Recovery Management Experience of setting up / running disaster recovery infrastructure on a private / DRaaS model

Network Services Management

Experience of setting up and managing 100,000 + Network Nodes across 1200 cities/towns

Experience of executing India's largest MPLS network

IT Security Management 500 Devices, 140 Customers managed from SOC

Branch IT Infrastructure Service support at 1200+ cities/towns across India

Outsourcing Scope Sify ICT Experience

Service Desk 500,000+ tickets per year serviced on IONI - a Sify developed ITIL SD tool

Tools Experience in deploying and managing industry standard tools like CA, HP, BMC & Sify’s own tools IONI, BEACON

Managed Services 10+ years experience in running DC, DR, Network, Security, Applications on Managed Services Model

Asset Outsourcing 10+ Experience of delivering services through assets owned by Sify

End User Support Managed Sify iway 30,000 desktops throughout the country between the year 2003 to 2009

Why Sify as an IT Outsourcing Partner ?

What Can You Leave On Us

Global Network Assets

International | DomesticMultilayer | Multi-point Wired | Wireless

29 States5 UTs

2100+PoPs

1200+Towns &

Cities

80000+links

Domestic Network Footprint

Vashi MumbaiTIER III

TIDEL Park Chennai

Electronic city Bangalore Airoli Mumbai

Noida Delhi

Rabale Mumbai

Data Center Presence

6 Owned

1.9 Lsq.ft

Multilayer, Multi-point

6 SDCBOT

Thrice awarded

certified

Managed IT Services Offerings

Managed Network Offerings

Managed Security Offerings

Managed Database Offerings

Managed Server Offerings

Managed Storage Offerings

Managed Message Offerings

Middleware Management

Assurance Offerings

Service Desk Offerings

Managed Cloud Service Offerings

Migration from DC to Cloud

On Demand Computing & Storage

Application Integration Services Offerings

Talent Management

Recruitment Automation

Admission Management

Skill & Assessment

Learning Content Development

Sales & Distribution

Sales-Force Automation

Distribution & Dealer Mgmt

BI & Enterprise Application Integration

Supplier & Procurement Automation

e-Learning

Consulting Services

Learning Technology Services

Custom Content Solutions

Portals

Web Presence Solutions

Self Servicing Portals & HRMS

ecommerce Solutions

Web Maintenance Packages

SAP Practice

SAP Implementation Services

SAP Technical Services

SAP Infra structure services

Delivery Models Cloud Mobile On premise SaaS

Technology Integration Services Offerings

Managed Network Services

Data Centre Services

Communications Services Managed Security ServicesVirtualization

Data Centre BuildNetwork Integration

NOC & SOCSafes crypt

Technology Integration Services combines Sify’s core products of Telecom and Datacentre and third party solutions to build and manage client IT infrastructure.

Our services/propositions include:

Traditional IT

Cost Effective• Virtual Private instances with breadth of

functionality• Single framework for comprehensive

protection

Simple• No sprawl in rules, VLANs, agents• Relevant visibility for VI Admins, network

and security teams• Simplified compliance

Adaptive• Virtualization and change aware• Program once, execute everywhere• Rapid remediation

Expensive• hardware investment in all the

components• Multiple point solutions.• Inflexible , underutilized IT.

Rigid• Inflexible architecture• Under utilised invesntment

Complex• Spaghetti of different rules and

policies. • Isolated resource management.

Sify Cloud Advantages

Sify Cloud

On-Demand Compute

On-Demand Storage

NGDC Network

NGDC Security

Professional Services

• Multi City setup-Mumbai / Noida / Bengaluru

• Accessible over Public / Private network

On-Demand / Anywhere Available

• Dynamically scalable – Auto Scale• Elastic upgrade / downgrade

Scalable and Elastic

• Pay-as-per-use• Flexible Plans – Hourly / Monthly / YearlyUtility Pay Basis

• Virtualized as well as Dedicated Server• HP-UX as a Service

Multi Tenant and Dedicated

• Compliance & quality certifications• Industry leading SLA 99.5% to 99.99% per

monthTRUST

Sify Cloud Offerings

Typical IT Deployment

Dep

loym

ent T

ime

(Day

s)D

eplo

ymen

t Tim

e (D

ays)

6-45 Days

Dep

loym

ent T

ime

(Day

s)D

eplo

ymen

t Tim

e (D

ays)

< 6 Hours

Sify Cloud Deployment

Rs. xx / year

30-60% Lower

Dynamic

Instant

Scalable

High Available

Pay per use

Sify Cloud Deployment: A Profitable Venture

What You Can Do with Cloudinfinit.com

Ability to select services online on your own and go live

Automated metering and billing

Component monitoring and Reports

Rapidly scale up or down

Self Administration

Banking

Insurance

Retail

NBFC

Manufacturing

Others

Customers

Awards & Accolades

“Sify Is Best Suited For Discrete Offshore Remote Management”

- Forrester Wave: Global Delivery Infrastructure Mngmt

“Sify is among the top 20 global infrastructure service providers”

- Gartner: Remote Infrastructure Management Worldwide

“Sify Amongst Select Group of ''Superbrands'' in India”

- Joins Ranks of the World's Best Known Brands in Just 5 Years

Frost & Sullivan Market Leadership Award for IP VPN Market in India

Brandon Hall Gold Excellence award - for Mobile Learning Delivery Platform

developed for Cisco

Recognition by IDC for pioneering progress in IP VPN market

“Best Telecom Data Center Award”“Innovation in Enterprise Solution”- INFOCOM CMAI: 2013

“Platinum Award for Best Cloud Infrastructure Strategy”

“Best STG Solution Partner -2009-10”

Best Product Implementation –Cloud Security

“Cloud services in the niche category

- Gartner: Magic Quadrant for Cloud Enabled Managed Services, Asia Pacific 2014

SIFY TECHNOLOGIES LIMITEDCERTIFIED TO TL 9000-V

CERTIFIED FROM: 17 Jan 2014VALID TILL: 16 Jan 2017