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How To Get The Right Social Networking Audience?RULE YOUR NETWORK
Social Media
Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration. Websites and applications dedicated to forums, microblogging, social networking , social bookmarking, social curation, and wikis are among the different types of social media.
Some Examples of Social Media
Google +
Wikipedia
Youtube
Slideshare
Etc…
So…HOW TO GET THE RIGHT SOCIAL NETWORKING AUDIENCE?
A good social media campaign will look at: Who, What, Why, How and When…
Who – Who your audience are
What – What you want them to buy/do/see
Why – Why that audience would want to know
How – What are you going to do to get the message over (advert, press release, social media, blog etc.) and what is the content of it going to be
When – Is there an event that is happening that you need to work around, or do you just need to allocate some specific time for your campaign. You should always plan every aspect of a social media marketing campaign
Decide Who Your Audience Is..
Audience brainstorm
Pick one audience at a time to focus on
Decide what will entice them
Where are they?
Which Social Media Channels Are Right For Your Business?
Google+
YouTube
Slideshare
Etc..
Create Interesting And Focused Content…
A blog piece or news article
An ebook
An event
Some company news
An infographic
Whitepapers and research pieces
Create Interesting And Focused Content…
Products and services
Case studies and testimonials
Videos
Photos
Interesting quotes and statistics
Other people’s news articles and blogs
About Presenter
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Internet Marketer
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