18
We formulate your Digital Strategies!

Digital Marketing Trend 2015

Embed Size (px)

Citation preview

Page 1: Digital Marketing Trend   2015

We formulate your Digital Strategies!

Page 2: Digital Marketing Trend   2015

Digital Marketing Trend

Page 3: Digital Marketing Trend   2015

Index

www.digital360.co.in

1. Content Optimization2. Search Engine Optimization (SEO)3. Social Media Optimization (SMO)4. Paid Marketing

Page 4: Digital Marketing Trend   2015

Introduction

www.digital360.co.in

From time to time digital marketing trend in changing. Its all depends on the search engine algorithm updates. In this article we going to share the latest trend in digital marketing.

Page 5: Digital Marketing Trend   2015

Content Optimization

Page 6: Digital Marketing Trend   2015

Content Optimization

www.digital360.co.in

Optimization of content is the most important factor to gain visibility and this compare to be the most important part of digital marketing services. Content optimization includes keyword integration, keyword optimization and keyword density.

Keyword Integration

Keyword Density Ratio Keyword Use

Page 7: Digital Marketing Trend   2015

Content Optimization Cont...

www.digital360.co.in

a) To identify trendy topic using Google Trends.b) Use Google Adword Keyword planner to identify the best long tail keywords.c) Make proper use of keyword.d) Keyword density ratio should not be more than 2%.

Page 8: Digital Marketing Trend   2015

Search Engine Optimization

(SEO)

Page 9: Digital Marketing Trend   2015

Search Engine Optimization

www.digital360.co.in

Search engine optimization is the process of increasing the website visibility in an organic way by using on-page and off-page optimization. Digital 360 is one of the best SEO Company in India. The most famous off-page optimization activity includes:

Page 10: Digital Marketing Trend   2015

Search Engine Optimization Cont...

www.digital360.co.in

Article Marketing

Guest Posting

Blog Promotion

Forum

Press release

Question & Answer

Page 11: Digital Marketing Trend   2015

Social Media Optimization

(SMO)

Page 12: Digital Marketing Trend   2015

Social Media Optimization

www.digital360.co.in

To make active involvement over social platform you need to look focus on following points.

Page 13: Digital Marketing Trend   2015

Social Media Optimization Cont..

www.digital360.co.in

SMO

Targeting groups

Tagging

Sharing

Posting

Page 14: Digital Marketing Trend   2015

Paid Marketing

Page 15: Digital Marketing Trend   2015

Paid Marketing

www.digital360.co.in

Using various paid marketing techniques that helps you to drive traffic to your website.

Page 16: Digital Marketing Trend   2015

Paid Marketing Cont...

www.digital360.co.in

Pay Per click

Display Advertising

Re- Marketing

Dynamics Re-

Marketing

Page 17: Digital Marketing Trend   2015

Conclusion

www.digital360.co.in

Digital 360 is a known digital advertising company located in India offering 360 digital marketing solution at competitive prices.

Page 18: Digital Marketing Trend   2015

Thank you