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IBM BluemixDigital Innovation Platform
Sergio LozaBluemix Lead, Latin AmericaTwitter @ScLoza
2© IBM Corporation 2© IBM Corporation
“Two guys in a Starbucks can have access to the same computing power as a Fortune 500 company.” Jim Deters - Founder, Galvanize
The rate of innovation unparalleled
Design Thinking
ContainersExtreme
Agile
IoT
APIsMicro
services
Tooling
Runtimes
Beyond the technology, there is a cultural change happening as well.
The Bluemix Garage Methodology:
Hypothesis Testing
eXtremeProgramming
Design Thinking
devOps
Bluemix
Lean Startup
Idea
MVP
Design
Dev/Test
Deploy
This is what Alpha Modus has doneWith Bluemix
FINTECH company with the mission of identifying alpha with unstructured data and monetize the information.
IBM’s cognitive apps unleash the creativity required to find alphaPrashant Bhuyan, Co-Founder
Why Bluemix?Bluemix Twitter Service data are being used to detect negative news and predict the direction of the stock market – Alpha Modus product is information. IBM Insights for Twitter data
https://developer.ibm.com/bluemix/2015/11/03/alpha-modus-reinvents-investment-with-bluemix/
© 2016 IBM Corporation
What GameStop did with BluemixCloud Adoption is a Journey. At GameStop the journey started reinventing the user experience. Then, they used Watson services to reduce the time spend on merchandise replenishment in each store from 2,5 hours to 30 minutes per day.
http://www.ibm.com/cloud-computing/bluemix/case-study/
© 2016 IBM Corporation
Bluemix = Innovation + Speed
App Development Time DaysMonths
Platform Provisioning minutesWeeks
Deployment minutesWeeks
Testing Time DaysWeeks
Administration Time MinutesDays
Code Reuse 60 – 70%30 – 50%
From idea to production in weeks
This is what Tangerine Bank in Canada has done so far
>95% reductionin the time required to replicate a hardware and software stack
Significant reductionsexpected in infrastructure overhead costs
67% reductionin the time to market for delivering new mobile apps and functions
Solution components• IBM Mobile Quality Assurance for Bluemix ®• IBM PureApplication® System• IBM MobileFirst® Platform Foundation• IBM Tealeaf® CX Mobile • IBM API Management • IBM DataPower ®• IBM Software Services for WebSphere® – Lab Services
Business challenge: Tangerine Bank’s successful strategy has been to always stay on the offensive and be willing and able to disrupt the status quo with Canadian market firsts such as mobile check deposits and biometric security. With mobile apps on the front line of competition and customer expectations forever rising, Tangerine needed to compress its app development cycle while homing in on exactly what customers like and don’t like in the app experience.
The transformation: Tangerine is using a new mobile application development infrastructure to dramatically cut time to market for new app services and features, getting from concept to the customer in a fraction of the time. Analytics on customer usage patterns and feedback provide a direct pipeline into the development process, to the point where some of the bank’s most recent and popular service innovations have been crowdsourced from customers.
“By coordinating our infrastructure with our development operations, we’re geared to move at the speed of mobile.”—Peter Aceto, president and chief executive officer
This is what you can do with Bluemix
Public Local
BlueBank Internal Application
Customer Loyalty App
Syndicated
Live Demo: https://www.youtube.com/watch?v=eLX05QkZ-‐s0
A hybrid cloud architecture for flexibility and speed
DataProcesses
ERP
Integration bus
Hybrid Cloud
API & microservices
Java
Transactions
Mobile, Social, IoT, . . .
9
Doesn’t it look like Bi-modal IT ?
Embrace agile to accelerate transformation
Deliver adaptive personalized experiences
Optimize decisions with cognitive insight
Reinvent processes across the API economy
How does Bluemix work?
10
Bluemix is also built on 3 key open compute technologies: Cloud Foundry, Docker, and OpenStack.
Your Own Hosted Apps / Services
Platform Deployment Options to meet Workload Requirements
BluemixPublic
BluemixDedicated
BluemixLocal*
Powered by IBM SoftLayer In Your Data Center
Flexible Compute Options to Run Apps / ServicesInstant Runtimes Containers Virtual Machines
+ + +
DevOpsTooling
+
Integration& API Mgmt
+
Catalog of Services that Extend Apps’ Functionality
Web Data Mobile AnalyticsCognitive IoT Security Yours
+
It extends each of these with a growing number of services, robust DevOps tooling, integrationcapabilities, and a seamless developer experience.
11Page© 2016 IBM Corporation
Domain services in BluemixIBM Cloud is designed for rich services from IBM and 3rd parties
Data Sources
CognitiveAnalytics
IoT
VideoData Services
Mobile
Blockchain
This is Bluemix
12
This is Bluemix
13
Bluemix is an open-standards, cloud-based platform for building, running, and managing applications.
Build your apps, your way, with
open Standards
Compose Apps with Cognitive
Services
Scale more than just instances Layered Security
Deploy and manage hybrid
apps easily
Very Flexible Pricing
Cloud Guiding Principles
DevOps Productivity
Hybrid Integration
Powerful, Accessible Data and Analytics
Cognitive Solutions
Choice with Consistency
Enterprise FitDifferentiating ContentCultural TransformationPath to a new way to work
EnterprisesStartupsInstantaneous productivityStart small, grow infinitelySophisticated, consumable servicesMarketplace
Alguns clientes usando Bluemix
14
Thank you!
IBM Bluemix
Sergio LozaBluemix Lead, Latin AmericaTwitter @ScLoza