7 pillars greatness presentation blueliner - WebCongress Miami 2014

7pillarsdigital.com#7Pillars @blueliner

How to Become a Great Marketer.By: Arman Rousta


“Your Time is your Energy is your Life. Use it wisely.”





7Billion

The World is Your Market

Everything is ConnectedEveryone is Connected

The World is Our Home


1.3 bil

250 mil

1 bil550 mil

300 mil

7 billion subscriptions; 5 billion users


“The business enterprise has two – and only two – basic functions: marketing and innovation…All the rest are costs.”

- Peter Drucker



Principle 1. Time Mastery


Summary: The CEOs of the fastest growing companies work an average 13 hour day (70 hours/wk) –

3 hours selling and talking to customers--23%3 hours in meetings and talking with employeess--23%2 hours emailing--15%5 hours other and misc.--39%


38 Years Old & Change = 14,000 Days Alive

Each Day is a Gem, a Lesson. Reflect. Refine.



Principle 2. Goal Oriented







7pillarsdigital.com#7Pillars @bluelinerWelcome to World-Class, Destination Healthcare.

“The best thing about being a cardiac surgeon, is that you literally touch people’s heart” – Dr. Devi Shetty

Principle 3. Holistic (Win-7, Ethics)

http://vimeo.com/109641494

7pillarsdigital.com#7Pillars @bluelinerWelcome to World-Class, Destination Healthcare.

“The best thing about being a cardiac surgeon, is that you literally touch people’s heart” – Dr. Devi Shetty

Principle 3. Holistic (Win-7, Ethics)

http://vimeo.com/109641494

7pillarsdigital.com#7Pillars @bluelinerPrinciple 4. Innovation


Principle 5. Business Intelligence Obsessed


Goal = 300, Actual = 300



Principle 5. BI



Principle 6. Organic & Agile



Principle 7. Collaboration


Principle 7. Collaboration


The 7 Core Principles

Principle 1. Time Mastery (Timebug)

Principle 2. Goal Oriented (Reality-based Inspiration)

Principle 3. Holistic (Win-7 Model, Ethics)

Principle 4. Innovation Driven (Entrepreneurial Spirit)

Principle 5. Business Intelligence Obsessed (Scientific)

Principle 6. Organic & Agile (Resourceful)

Principle 7. Knowledge Sharing (Communications, Collaboration)


7pillarsdigital.com#7Pillars @bluelinerTweet @arousta & #7pillars for free copy of book.

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7 pillars greatness presentation blueliner - WebCongress Miami 2014