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10 Tips to Make a Website That Works
1/ Make sure that your website is responsive
Your clients use laptops to visit your website, but tablets
and smartphones too.
Use responsive design technology.
Test your responsive design here.
2/ Create a familiar interface for your visitors
Your visitors have to find some “standard” key
references to find their way on your website.
Use a clear and familiar website layout for internet users.
3/ Only use high quality images
Your website has to show your professionalism. Take
care of details.
4/ Use readable fonts and colors
Don’t:
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla dignissim at nunc eu sollicitudin. Pellentesquehabitant morbi tristique senectus et netus et malesuadafames ac turpis egestas. Duis fringilla mi vel porta
accumsan. Integer laoreet tincidunt nulla. Curabituret odio eget sapien sollicitudin ornare. Ut a venenatistortor, ac commodo mauris. Fusce vitae felis nec velittempor eleifend. Ut malesuada arcu quis elit feugiat
dapibus vitae in erat. Nunc nec tincidunt tellus. Aliquam scelerisque tempus vestibulum. Aliquam
rhoncus placerat nulla et congue. Proin tristique quamconsectetur purus hendrerit blandit.
Do:
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulladignissim at nunc eu sollicitudin.
Pellentesque habitant morbi tristique senectus et netus et malesuada famesac turpis egestas. Duis fringilla mi vel
porta accumsan. Integer laoreettincidunt nulla. Curabitur et odio eget
sapien sollicitudin ornare. Ut a venenatis tortor, ac commodo mauris.
Fusce vitae felis nec velit temporeleifend. Ut malesuada arcu quis elit
feugiat dapibus vitae in erat. Nunc nec tincidunt tellus. Aliquam scelerisque
tempus vestibulum. Aliquam rhoncusplacerat nulla et congue.
Use 2-3 colors and 2-3 fonts for the whole
website.
5/ Format text
Internet users scan more than they read
websites.
They should find any information
easily.
Don’t:
Lorem ipsum dolor sit amet, consecteturadipiscing elit. Nulla dignissim at nunc eu sollicitudin. Pellentesque habitant morbitristique senectus et netus et malesuadafames ac turpis egestas. Duis fringilla mi vel porta accumsan. Integer laoreettincidunt nulla. Curabitur et odio egetsapien sollicitudin ornare. Ut a venenatistortor, ac commodo mauris. Fusce vitae felis nec velit tempor eleifend. Ut malesuada arcu quis elit feugiat dapibusvitae in erat. Nunc nec tincidunt tellus. Aliquam scelerisque tempus vestibulum. Aliquam rhoncus placerat nulla et congue. Proin tristique quam consecteturpurus hendrerit blandit.
Do:
Lorem ipsum dolor sit amet
Consectetur adipiscing elit, nulla dignissim at nunc eu sollicitudin. Pellentesque habitant morbitristique senectus et netus et malesuada famesac turpis egestas.
Duis fringilla mi vel porta accumsan. Integerlaoreet tincidunt nulla.
• Curabitur et odio eget
• Ut a venenatis tortor
• Fusce vitae felis nec velit
• Ut malesuada arcu quis elit
Nunc nec tincidunt tellus
Aliquam scelerisque tempus vestibulum. Aliquamrhoncus placerat nulla et congue.
Use formatting options.
6/ Make your website comfortable for your users
Your visitors have to find any information simply.
Structure your menu. It has to answer these 5
questions:
Who? What? Where? When? Why?
7/ Use the right keywords
Think as your client to
find the best
keywords to describe
your business.
Mix specific and general keywords. Integrate these keywords to the content of
your website to improve your SEO.
Strawberry jam
Wild strawberry jam
Artisanal strawberry jam
Buy strawberry jam
Buy jam
Sell jam
8/ Avoid technical words
Your clients are not all
professionals.
Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors
to a website by obtaining a high-ranking placement in the search
results page of a search engine (SERP) - including Google,
Bing, Yahoo and other search engines.
Webopedia
Search engine optimization (SEO)
is the process of affecting the visibility of a website or a web
page in a search engine's "natural" or un-paid
("organic") search results.
Wikipedia
Simply explain your work and your services.
9/ Create unique content
Give interesting and useful information to
your visitors.
Your readers will return again and again.
10/ Update your website
Your website is your display window.
Update your website at least 2-3 times per month.
Summarizing:
1/ Make sure that your website is responsive2/ Create a familiar interface for your visitors
3/ Use only high quality images4/ Use readable fonts and colors
5/ Format text6/ Make your website comfortable for your users
7/ Use right keywords8/ Avoid technical words9/ Create unique content10/ Update your website
And now …
… enjoy your gorgeous website!
Like this presentation? Share it!Any feedback, send email to [email protected]
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www.pikock.com
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Thanks for photos to:
DaveBleasdale / thebarrowboy / bgottsab / Chasing Daisy / Denis Dervisevic / theanthonyryan / Spielbrick Films / Sebastiaan ter Burg / Seattle Municipal Archives / Paul Kline / LendingMemo / Ambernectar
13 / tompagenet / Benson Kua / Albany Associates / joiseyshowaa / Nick Bastian Tempe / AZ, torbus / Daniel Dionne / MIKI Yoshihito (´･ω･
) / mao_lini / VFS Digital Design / K.rol2007 / Veronique Debord / karindalziel / aesop
