Alyson Beck EMPLOYERS BIKE SUMMIT

May 16, 2014

Confidential

A LITTLE HISTORY …

• 2006 (4 PDX Employees) TriMet transit passes. Building with secure bike

parking.

• 2008 (18 PDX Employees) ZipCar benefit added.

• 2009 (26 PDX Employees) Joined the BTA Bike Commute

Challenge.

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Confidential

A LITTLE MORE HISTORY…

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2011 (41 PDX Employees) • Bike Commute Challenge features internal prizes, a party, Elemental jerseys - and 13

employees participate. 2012 (75 PDX Employees) • Car2Go benefit added for all

employees. • Host bike repair and maintenance

seminars at the office. • Moved to a new office with large,

secure bike parking. 2013 (105 PDX Employees) • 37 participants in the Bike

Commute Challenge – and 8 have 100% commute rates!

2014 (125 PDX Employees… and counting!) • Elemental jersey redesign. • Hosting a cargo biking seminar this

summer. • Eager for Portland Bikeshare.

Confidential

CUMULATIVE BENEFITS

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• By 2014, we have the following alternative commute benefits in place Annual TriMet pass Dry, secure underground bike parking Complete set of basic bike repair tools and supplies (replenished at company expense),

and videos on how to use them, and how to commute by bike car2go annual membership, up to 2 hours monthly for personal or work use ZipCar annual membership, up to 2 hours monthly for personal or work use Bike Commute Challenge enrollment and support, including prizes and celebration

Confidential

SO WHAT DOES THIS COST?

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Category 2008 2009 2010 2011 2012 2013

Parking* $39,960 $57,720 $79,920 $91,020 $166,500 $233,100

TriMet pass $8,320 $13,201 $22,469 $33,134 $60,627 $79,951

ZipCar $648 $971 $1,466 $3,638 $3,998 $3,930

car2go N/A N/A N/A N/A $193 $2,967

Total spend $8,968 $14,172 $23,935 $36,772 $64,818 $86,848

Savings $30,992 $43,548 $55,985 $54,248 $101,682 $146,252

* What parking would cost, given our number of employees, at $185/month (avg space cost in downtown Portland)

Confidential

THE PAYOFF • How Elementals get to work, in a May 2013 survey:

• Not to mention … Some team members are 100% car-free We are saving a lot of CO2 emissions It’s a powerful recruiting and retention tool!

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Drive Bike Transit Walk Carpool Carshare Non-Driving

Percentage of trips 15% 15% 49% 11% 8% 2% 85%

Annual one-way commutes per employee 80 80 253 54 44 9 440

Totals for Portland employees (~90) 7,200 7,200 22,770 4,860 3,960 810 39,600

Confidential

NOW ABOUT THAT MAGNETIC SUPERPOWER . . .

Ease of bike commuting

is a sparkly attention grabber!

Lifestyle benefits attract innovative employees.

New commuters attracted for cost savings, but they get hooked . . . and keep at it!

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Confidential

EMPLOYEE + PEDAL POWER = A HEALTHY RECIPE FOR RETENTION

Simply Put. Happy Employees want to stay that way!**

**Based on anecdotal evidence from personal experience as a bike commuter & working with other bike commuters at Elemental!

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Bike

Commuters

Happy Employee

Healthy Employee

Less Sick Days

Boosts Productivity

More alert in the AM

Thriving Employee

THANK YOU!

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