What every physician

needs to knoW: health care hashtags

on tWitter

1 introduction to hashtags

• Hashtags(#)areusedtojoinconversationsonTwitterbyplacingthesymbolinfrontofarelevantkeywordorphrase(withnospaces).ThiscategorizesthetweetandmakesitmoreeasilysearchableonTwitter.

• Hashtaggedwordsorphrasesbecomehyperlinkedandbyclickingoneyoucanviewallothertweetsusingthesamehashtag.

• Whenahashtagbecomeswidelyuseditcanbecomea“trendingtopic.”

How and wHen is a HasHtag used?

2 diseases

conversations related to diseases

• #Migraine• #ChildhoodCancer• #BCSM• #Rheum• #BreastCancer

• #BTSM• #Lyphoma• #Hypertension• #LCSM• #Parkinsons

3 digital & Mobile health

conversations related to digital and mobile HealtH topics

• #Digitalhealth• #Epatient(patientswhoare“equipped,enabled,empowered,andengaged)

• #Doctors20(howdoctorsareusingsocialandweb2.0tools,etc.)• #Mhealth(mobilehealth)• #Hcsm(healthcaresocialmedia)

4 inforMation technology

conversations about HealtH care information tecHnology

• #Emr(electronicmedicalrecord)• #Ehr(electronichealthrecord)• #HCIT(healthcareIT)• #Mdehr(doctorsandEHR)

5 general

conversations related to general HealtH care topics

• #HealthElection16• #FOAMed(freeopenaccessmedicaleducation)

• #Pharma(pharmaceuticals• #Hc(healthcare)

• #Hcr(healthcarereform)• #Healthcosts• #Meaningfuluse• #MedEd(doctors,physicians,medicaleducation)

6 tWitter chats

• Apre-arrangedliveTwittereventinwhichconversationsarehostedaroundageneraltopicatasettime.Theseconversationsaregivenapredefinedhashtagandareusuallymoderatedbyaninfluenceronthesubject.Somemaybemoreformaldiscussionswithasetagenda,orfeaturedspeaker,whileothersarefreeflowingconversations.

• Alsoknownas“tweetchats.”

wHat is a twitter cHat?

6 tWitter chats (continued)

• #Hpm–weeklyconversationsabouthospiceandpalliativemedicine.Wednesdaysat8pmCST.Findoutmorehttp://www.hpmchat.org/

• #Bcsm–breastcancersocialmedia.Provideseducation,supportandcommunityforanyoneaffectedbybreastcancer.Mondaysat8pmCST.Findoutmorehttp://bcsm.org/

most popular HealtH care tweet cHats

6 tWitter chats (continued)

• #Hcsm–weeklyconversationsabouthealthcarecommunicationsandsocialmedia.EverySunday8pmCST.

• #Rheum–weeklyconversationsaboutRheumatologytopics.Sundaysat2pmCST.

• #Btsm–braintumorsocialmedia.FirstSundayofeverymonthat8pmCST.

most popular HealtH care tweet cHats.

7 health care hashtag project

• TheHealthCareHashtagProjectbySymplurwascreatedforthehealthcarecommunitytoprovideanonlinedatabaseofrelevanthashtags.NewandexistingTwitteruserscanexplorewhathealthcareconversationsaretrendinginreal-timeanddiscoverwhotofollowwithintheirspecialty.Learnmore:http://www.symplur.com/healthcare-hashtags/.

want to discover more HealtH care HasHtags?

8 protection for a neW era of

Medicineabout tmlt:Withmorethan18,000physiciansinitscare,TexasMedicalLiabilityTrust(TMLT)providesmalpracticeinsuranceandrelatedproductstophysicians.Ourpurposeistomakeapositiveimpactonthequalityofhealthcareforpatientsbyeducating,protecting,anddefendingphysicians.www.tmlt.org

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