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An introduction of Safeline Co and our product lines. An engagement tool to address potential partners / consultants / sales reps
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Partner Engagement Program (P.E.P)
Objective
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• Through the Partner Engagement Program
(P.E.P), Safeline is seeking interested parties,
in the EU, to collaborate with.
• The P.E.P seeks to introduce Safeline, as a
supplier of medical devices (surgical
instruments), to potential buyers and
interested parties who would like to partner
on a deeper level.
We Can Offer You…
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• A supplier you can trust
• Quality comparable to German instruments
• But…at half the price!
• Real ROI on every order!
• A huge catalog of medical devices
– Disposable instruments; low-cost, sterilize once and use
– Re-usable instruments for years of service
Navigation Presentation Layout
• Who are we?
• What are the products we make?
• What do we propose?
– Business opportunity
– Some key facts
– Our offerings
– The advantage of buying from us
– The market we are targeting
Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
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OUR INTRODUCTION Who are we?
5
Navigation The Company
• OEM surgical instruments
manufacturer
• 70+ years of combined management
experience producing medical devices
• Owns & operates own manufacturing
facilities
Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
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Click Me
Navigation The Company
• In-house QA according to DIN
standards
• Order management by
experienced project managers
• Customer centric business model
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
Navigation Our Manufacturing Process
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
Navigation
We perform the following QA testing on all our instruments:
Our Quality
Function Tests
Surface Audits
Longevity Tests
Material Testing
• Testing of each instrument to ensure adherence to standardized function and performance
• Detection of imperfections, unwanted sharp edges, burrs and other irregularities
• Corrosion and hardness testing to guarantee proper function and durability
• Regular supplier audits for certified inputs to the manufacturing process
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
OUR PRODUCTS What do we manufacture?
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Navigation Products
• Premium quality stainless steel surgical instruments
• Low-risk, non-active, invasive and non-invasive instruments
• Disposable and Re-Usable instrument lines
• Full catalogs available at www.safelineco.com
Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
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Click Me
Navigation Product Lines Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
Safeline Surgical
Instruments
Re-Usable
Surgical Instruments
Disposable
Surgical Instruments
Discarded after one use; these instruments are designed to be economical for bulk purchases and provide the added advantage of low risk of patient cross-contamination
Premium quality instruments; they are precision finished to last. They are characterized by their high-quality engineering and immaculate designs
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Navigation Product Catalog
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
Our catalog includes a huge range of instrument families from different specialties, for example: Full product catalogs available at www.safelineco.com
Forceps Rongeurs Scissors Retractors
Elevators Hooks Clamps Trocars
Suction Tubes Scalpel Handles Probes Mallets
Chisels Bone Shears Spatulas Curettes
Navigation Product Examples
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
Complete range available at www.safelineco.com
OUR PROPOSITION What business opportunity do we present
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Navigation Business Opportunity • EU medical device market is growing!
– EU consumption of medical and surgical instruments was € 6.6 Billion
– Between 2003 and 2007 total consumption increased at an annual average
rate of 2.4% per annum
– Largest EU markets:
• Germany
• France
• United Kingdom
• EU import of medical devices from developing countries is also growing!
– Between 2003 and 2008 EU imports of surgical instruments, in terms of value,
grew at the rate of 8.8% per annum
– Imports of surgical instruments from DC, including Pakistan, grew at the rate of
15%
– DC imports were 12% by volume in the same period
– Between 2003 and 2008 the market share of DC products grew 3.5% to 4.7%
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
Navigation EU Imports from Developing Countries
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
14% 6% 5% 5% 4% 4%
22%
6%
19%
5%
16%
33%
0%
5%
10%
15%
20%
25%
30%
35%
0%
2%
4%
6%
8%
10%
12%
14%
16%
Holland Belgium United Kingdom
Italy Germany France
Impo
rt G
row
th R
ate
(%)
Mar
ket S
hare
(%)
EU Imports from DC
Market Share (2008) Import Growth (2003 to 2008)
Growing EU imports from DCs signifies a huge competitive advantage in partnering with an OEM supplier like Safeline
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Medical Device sellers in the EU have realized that there is a great opportunity to leverage trade advantages offered by manufacturers in DC countries…
What is the business opportunity for MD sellers, in the EU, here?
Buy directly from manufacturer in a DC ( l ike Safel ine) to procure instruments at a huge cost advantage and then re-sell in the EU market
Navigation Key Facts
• Major brands already have OEM relations
with Pakistani manufacturers (Reida GmbH,
Timesco, Robinson, MedLine USA etc.)
• Chinese and Mexican MD exports to the EU
are mostly re-packaged made-in-Pakistan
instruments
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
Navigation We offer
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
• More than 8,000 different surgical instruments
• More value for money
• Flexible product development paths
• A production capacity of +200,000 instruments per month
• A huge cost advantage with no compromise on quality!
Navigation Why buy from Safeline?
• Safeline made surgical instruments rival German made instruments for
their quality
• Safeline instruments are much cheaper than German instruments
• Safeline is a quality supplier and we manufacture according to global
standards; ISO 13485, DIN standards, CE, US FDA
• We have a zero-tolerance quality policy
• Safeline Instruments are 50% the cost of regular German instruments!
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
Navigation If you are a…
• Company selling procedure packs
• Company selling disposable instruments
• Company selling re-usable instruments
• Medical Device Wholesaler/Distributor
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Presentation Layout
Our Introduction
– The Company
– Manufacturing
– The Quality
Our Products
Our Proposition
– Opportunity
– Key Facts
– We offer
– Why buy from us
– Target Market
Lets get talking!
Then you are ideally placed in the medical device value chain to benefit from a partnership
with a manufacturer like Safeline
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So lets get talking…
General Inquiries: [email protected]
Sales and Quotations: [email protected]
Visit us: HTTP://WWW.SAFELINECO.COM
