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Global Pregnancy Test Kit Market Outlook:
Industry Insights & Opportunity Evaluation,
2015-2021
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Global Pregnancy Test Kit Market Overview
Pregnancy test kits are medical devices which are used to
diagnose the possibility of pregnancy in females. The
device detects tiny amount of hCG (Human Chorionic
Gonadotrophin; female pregnancy hormone), the amount
of which increases during early stages of pregnancy in the
body.
Global pregnancy test kit market is envisioned to exhibit a
compound annual growth rate (CAGR) of 42% during
2014-2019. Geographically, global pregnancy test kit
market is segmented into North America, Latin America,
Western and Eastern Europe, Asia-Pacific and Rest of
world.
Market Segmentation
By Product
Based on products, global pregnancy test kit market can be
segmented into and digital devices and line-indicator
devices (strip/dip sticks, cassettes and mid-stream
devices)
By Test Type
On the basis of test type, global pregnancy test kit market
is segmented as LH urine test, hCG urine test and FSH
urine test. With 43.0% share in 2015, hCG urine test
accounted for the largest pregnancy test kit market.
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By Distribution Channels
Global pregnancy test kit market is divided on the basis of
distribution channels into drugstores, pharmacies, online
retail and supermarkets.
Growth Drivers and challenges
Continuous technological advancements in pregnancy test
kits, rising demand of self-contained and fast test and
increasing age of first pregnancy are some of the major
factors, which are likely to bolster the growth of global
pregnancy kit market over the forecast period i.e. 2015-
2021.
However, mushrooming new small players with a very
little or no medical equipment business history, a huge
price gap between the top players and small un-organized
players’ are some of the factors to expected to hamper the
growth of global pregnancy test kit market in the future.
Market Size and Forecast
North America is believed to hold the first rank in global
pregnancy test kit market during 2015-2021. The market
in the region is likely to flourish at a CAGR of 3.8% over
next few years. Higher spending on healthcare sector is
expected to be a major growth driver of North America
pregnancy test kit market.
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Western Europe pregnancy test kit market is also expected
to witness a promising growth sparked by rising adoption
of digital pregnancy test kit devices in the region.
Asia-Pacific pregnancy test kit market is likely to behold a
CAGR of 4.8% during the forecast period i.e. 2015-2021.
Rapidly expanding population in the region, rising per
capita income and growing urbanization are some of the
major factors which are projected to bolster pregnancy test
kit market in countries such as India and China.
Key Players
Global pregnancy test kit market includes some of the
major organizations such as Alere Inc., Prestige Brands
Holdings, Inc, Quidel Corporation, Procter & Gamble Co.,
etc.
Scope and Context
Overview of the Parent Market
Analyst View
Market Size and Growth
North America (U.S., Canada)
Latin America (Mexico, Brazil, Rest of Latin America)
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Western and Eastern Europe (Germany, Italy, Spain,
France, U.K, Benelux, Hungary, Rest Of Western
Europe, Russia Poland, Rest of Eastern Europe)
Asia-Pacific (China, India, Singapore, Japan, Australia
& New Zealand & Rest of Asia)
Middle East and North Africa (MENA)
Rest of World
Segmentation
By Product
By Test Type
By Distribution Channels
By Geography
Market Dynamics
Supply & Demand Risk
Competitive Landscape
Porter’s Five Force Model
Geographical Economic Activity
Key Players (respective SWOT Analysis) and their
Strategies and Product Portfolio
Recent Trends and Developments
Industry Growth Drivers and Challenges
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pregnancy-test-kit-market-analysis-opportunity-outlook-
2021/97
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