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Sterimed Medical Devices Pvt. Ltd. February 2012

Market Research Report : Sterimed medical devices pvt. ltd

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For the complete report, get in touch with us at : [email protected] Sterimed Medical Devices Pvt. Ltd. is headquartered in New Delhi and manufactures Medical Disposables and Surgical Devices in the domains of Urology, Anaesthesia, Gynaecology / Paediatric, Gastro - Entrology, General Surgery, Transfusion, Pathology Lab and Rubber Products and H.I.V Kit The report begins with the basic facts about the company such as contact details, revenues, competitors, brief history, line of business and geographic reach among others. Key Products and Services of the company describe the rationale of how it creates, delivers, and captures value through its products and services offered. Information about the company’s management side is also provided that details their names, designation, professional experiences, memberships of boards etc. Through SWOT analysis, the report highlights key internal factors that give the company advantage or disadvantage over its peers along with key external factors prevailing in the industry that may have favorable or unfavorable impact on the company’s operations. The report also covers the financial analysis of the company including the balance sheet, profit and loss a/c and the key ratios depicting the key financial figures for fiscal year 2008-11. Industry Analysis provides top level understanding of the Medical Equipment sector in India with special reference to Surgical Instruments segment. Market size, growth, key segments, growth drivers, import \ export and trends are some of the foremost points covered in the analysis. The competitive landscape identifies key players of the industry drawing comparisons on parameters such financial performance and service offerings. The company is benchmarked against its main competitors’ key financial ratios in the competitive benchmarking chapter.

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Page 1: Market Research Report : Sterimed medical devices pvt. ltd

Sterimed Medical Devices Pvt. Ltd.February 2012

Page 2: Market Research Report : Sterimed medical devices pvt. ltd

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Contents

Executive Summary

Factsheet

Offices & Centres

Key Products and Services

Key People

SWOT Analysis

Financial Profile

Industry Analysis

Competitive Landscape

Competitive Benchmarking

Appendix

Sterimed Medical Devices Pvt. Ltd.

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Executive Summary

Company Description

• Sterimed Medical Devices Pvt. Ltd. is a manufacturer of D and T. It was founded in the year U and is headquartered in O

• Sterimed is a part of Z founded in V. The other companies which are a part of W include Z, C and N

Key Products and Services

• The company operates in segments such as: M, N, B, V, C, X, Z and A and W

SWOT Analysis

• Strength 1 is one of the major strengths of the company; however Weakness 1 is one of the key areas of concern

• The company can reap significant benefits owing to opportunity 1 while Threat 1 may have an adverse affect on the strategic initiatives and growth prospects of the organization

Financial Profile

• Sterimed Medical Devices Pvt. Ltd. generated total revenues of INR Q mn in the fiscal year (FY) 20‐‐registering a y‐o‐y increase of z per cent. The company’s net profit increased by u per cent y‐o‐y reaching INR D mn in FY 20‐‐

• The financial profile of the company includes the profit and loss a/c, balance sheet and the key ratios depicting the key financial figures for FY 20‐‐, 20‐‐, 20‐‐ and 20‐‐, giving an insight into the company's financial performance

Industry Analysis

• Medical Equipments market is estimated at INR A bn in FY 20‐‐ and expected to grow at a CAGR of x per cent to reach INR B bn in FY 20‐‐

• The Medical Equipments market is classified into segments such as P, Q, R and S• The Surgical Instruments market in India is estimated at INR A bn in FY 20‐‐ and is expected to grow at a CAGR of x per cent to reach INR B bn by FY 20‐‐

• The key drivers are A, B, C and D

Competitive Landscape

• Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2

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FactsheetBasic Information

• Sterimed Medical Devices Pvt. Ltd. (Sterimed) is a manufacturer of H and L

• Sterimed is a part of O. Y was founded in P. The other companies which are a part of C include:

‐‐

‐‐

‐‐

• The company operates in segments such as: M, N, B, V, C, X, Z and A and W

• Sterimed has quality certifications such as: ‐‐

‐‐

‐‐

‐‐

• The company emphasizes on Y. Thus for this reason, the company has a C with B which develops X and A  according to the F

Brief Description

‐Auditor

Industry ‐

Corporate Address ‐

Tel No. ‐

Website ‐

Year  Founded ‐

Year of Incorporation ‐

Ownership ‐

Revenue ‐

Fiscal Year End ‐

Key Competitors: ‐

Source:

Brief History • 20‐‐: 

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Offices & Centres – India 

Headquarters 

Note:Source:

SAMPLE 

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Business Model (1/3)The company offers products such as:

Source:

Segments

W

• ‐• ‐• ‐• ‐• ‐

R

T

• ‐• ‐• ‐• ‐

• ‐• ‐• ‐• ‐

• ‐• ‐• ‐• ‐

• ‐• ‐• ‐• ‐• ‐

• ‐• ‐• ‐• ‐• ‐

SAMPLE 

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Key PeopleDirector Other Key Executives

Source:

Mr. XDirectorAge: ‐‐Since: ‐‐

Current Position: • ‐‐

Professional History: • ‐‐

Qualification: • ‐‐

Shareholding Pattern

‐‐‐‐

‐‐‐‐

Name  No. of Shares held 

‐‐ ‐‐

‐‐ ‐‐

‐‐ ‐‐

‐‐ ‐‐

Shareholders of the Company

Name  DesignationAge 

(years)Date of 

Appointment 

‐‐ ‐‐ ‐‐ ‐‐

‐‐ ‐‐ ‐‐ ‐‐

Ownership Structure

Total Paid‐up Capital INR W

Total Number of shareholders ‐

z%

Y

Note:

SAMPLE 

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SWOT Analysis (1/2)

Source:

Internal Factors

• Strength 1:

• Strength 2:

•Weakness 1:

Strengths Weakness

SAMPLE 

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SWOT Analysis (2/2)

Source:

External Factors

• Opportunity 1:

• Opportunity 2:

• Threat 1:

• Threat 2:

Opportunities Threats

SAMPLE 

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SAMPLE 

Financial Profile

‐‐‐‐Operating Income

2010Particulars  2008 2009 2011

Operating Income

‐ ‐ ‐

Total Income ‐ ‐ ‐

Total Expenditure

‐ ‐ ‐

Profit/(Loss) before Tax

‐ ‐ ‐

Profit/(Loss) after Tax

‐ ‐ ‐

0

10

20

30

40

50

60

70

20‐‐

I

U

20‐‐

T

Y

20‐‐

R

INR mn

20‐‐

W

Q E

Financial Snapshot Profit & Loss Statement

Note:

Financial Summary 

Net Profit/Loss after tax

Total Income

• Analysis point 1

• Analysis point 2

• Analysis point 3

Source:

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SAMPLE 

Ratio AnalysisKey Ratios

Source:Note:

Key Ratio Analysis

Improved Decline

Particulars y‐o‐y change 

(2011‐10)2011 2010 2009 2008

Profitability RatiosOperating Margin ‐ ‐ ‐ ‐ ‐

Net Margin ‐ ‐ ‐ ‐ ‐

Profit Before Tax Margin ‐ ‐ ‐ ‐ ‐

Return on Equity ‐ ‐ ‐ ‐ ‐

Return on Capital Employed ‐ ‐ ‐ ‐ ‐

Return on Working Capital ‐ ‐ ‐ ‐ ‐

Return on Assets ‐ ‐ ‐ ‐ ‐

Return on Fixed Assets ‐ ‐ ‐ ‐ ‐

Cost Ratios ‐ ‐ ‐ ‐ ‐

Operating costs (% of Sales) ‐ ‐ ‐ ‐ ‐

Liquidity Ratios ‐ ‐ ‐ ‐ ‐

Current Ratio ‐ ‐ ‐ ‐ ‐

Cash Ratio ‐ ‐ ‐ ‐ ‐

Leverage Ratios ‐ ‐ ‐ ‐ ‐

Debt to Equity Ratio ‐ ‐ ‐ ‐ ‐

Debt to Capital Ratio ‐ ‐ ‐ ‐ ‐

Efficiency Ratios ‐ ‐ ‐ ‐ ‐

Fixed Asset Turnover ‐ ‐ ‐ ‐ ‐

Asset Turnover ‐ ‐ ‐ ‐ ‐

Current Asset Turnover ‐ ‐ ‐ ‐ ‐

Working Capital Turnover ‐ ‐ ‐ ‐ ‐

Capital Employed Turnover ‐ ‐ ‐ ‐ ‐

• Analysis point 1

• Analysis point 2

• Analysis point 3

• Analysis point 4

• Analysis point 5

• Analysis point 6

• Analysis point 7

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SAMPLE 

Annual Financial Ratios

0.0

0.5

1.0

1.5

2.0

2.5

3.0

3.5

2008 2009 2010 20110

2

4

6

8

10

12

2008 2009 2010 2011

Profitability Ratios

0

20

40

60

80

100

120

2008 2009 2010 2011

0

5

10

15

20

2008 2009 2010 2011Source:

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SAMPLE

 

Industry AnalysisMedical Equipment Industry – Overview  • The Medical Equipment market is estimated at INR A bn in FY 20‐‐ and expected to grow at a CAGR of x per cent to reach INR B bn by FY 20‐‐

• This market can be classified into segments such as C, D, E and F

• Indian medical equipment market imports y per cent of its medical equipments from countries such as M, N, O, P 

• Major trends observed in the medical equipment market are: Trend 1

Trend 2

Trend 3

Trend 4

Trend 5

• Some of the key drivers of the medical equipment market are: Driver 1

Driver 2

Driver 3

Driver 4

Driver 5

• Some of the Government initiatives towards the Medical equipment market were: Point 1

Point 2

0

20

40

60

80

100

INR bn

x%

20‐‐e

G

20‐‐e

F

20‐‐e

E

20‐‐e

D

20‐‐e

C

20‐‐

B

20‐‐

A

Market Size & Growth (20‐‐ ‐20‐‐e)

Market Segmentation (FY 20‐‐)

a%

d%

c% b% PONM

Source:

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SAMPLE 

Industry AnalysisSurgical Instruments Market – Overview   Market Size & Growth (20‐‐ ‐20‐‐e) 

Import ‐ Export Pattern of Major Surgical Instruments

• The Surgical Instruments market in India is estimated at INR A bn 

in FY 20‐‐ and is expected to grow at a CAGR of x per cent to 

reach INR B bn by FY 20—

• Surgical Instruments is a part of the X

• Some of the key drivers of the surgical instruments market are: 

‐‐

‐‐

‐‐

‐‐

• Some of the major trends are:

A

B

C

49%12%

0

5

10

15

20

25

20‐‐

Q

20‐‐

P

INR bn

R

x%

20‐‐e

U

20‐‐e

T

20‐‐e

S

20‐‐e

0

1,000

2,000

3,000 F

E

20-- 20--

HINR mn

G

20--

D

C

20--

BA

ExportsImports

‐‐‐‐

‐‐‐‐

‐‐‐‐

‐‐‐‐

‐‐‐‐

‐‐

HS Code Description

‐‐

HS Code

Source:

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Competitive Landscape (1/2)Company Name Description

Company 1 • ‐‐

• ‐‐

• ‐‐

Company 2 ‐‐ ‐‐ ‐‐ ‐‐

Source:

SAMPLE 

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Competitive Landscape (2/2)Competitive Scenario

Company Name Company A Company B Company C

Financial Information (INR mn – FY 2010)

Total Revenue ‐ ‐ ‐

Net Profit/(loss) ‐ ‐ ‐

Major Market Segmentation (Surgical Instruments)

Surgical Instruments

Sutures \Suture Needles

Cannulas

Forceps

Scissors

Retractors

Catheters

Blades

Knives

Scalpel

Offered Not OfferedSource: H: High; L: Low; M: Medium

SAMPLE 

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SAMPLE 

Competitive Benchmarking (1/4)

0

2

4

6

8

B

GF

A

DS

% ZW

0

10

20

30

40

%

B

L

K

A

J

H

PO

• Analysis point 7

• Analysis point 8

• Analysis point 4

• Analysis point 5

• Analysis point 6

• Analysis point 1

• Analysis point 2

• Analysis point 3

Key Financial Ratios – FY 2010 (1/2) Sterimed vs Amigo

0

50

100

%

B

N

A

VM

Source:

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