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• Dr Malpani is an IVF specialist who practises with his wife, Dr Anjali . Their clinic at www.drmalpani.com attracts patients from all over the world. They runs the world’s largest free patient education library, HELP , at www.healthlibrary.com. They have authored 3 books – How to Get the Best Medical Care; Successful Medical Practise; and How to Have a Baby.

• His passion is patient empowerment; and he believes that using Information Technology to deliver Information Therapy to patients can heal a sick healthcare system.

How to prescribe Information Therapy !Dr Malpani, MDFounderHELP – Health Education Library for People

Information Therapy !

•Information Therapy is Powerful Medicine !

•Empower your patients with information – so they can take better care of themselves , in partnership with you.

•Best way of preventing medical errors !

Patients are not helpless !

•They can actively prevent medical errors !•Patients are the largest untapped healthcare resource•They have the most at stake !

My personal experience

•I learn a lot from my patients !•Patients get the doctors they

deserve – and doctors get the patients they deserve

•Well-informed patients are easier to treat, because they have realistic expectations

•This is why we started HELP

HELP – D N Road, near VT station

www.healthlibrary.com

How do you help your patients to become expert patients ?

•Google is great !•24/7•Free•Great for quick searches•Instant access from home

But – Internet searches can be frustrating•Patients can get lost•Information can be unreliable •Confusing and conflicting

information•Not updated•Whom do they trust ?

Internet positive patients

•May becomefrustrated and confused

•This can frustrate doctors as well

•That’s why having your own website can help !

Your patients trust you – they wantinformation from you !

Every doctor should have their own website

•Great way of prescribing reliable Information Therapy

•Ensures transparency•Engages patients as

partners •Saves you time

Websitefordoctors.in

Google and doctors

•It’s NOT google v/s doctors•People who use google are the

ones who ask questions. They trust – then verify !

•They can become loyal patients They are opinion makers – excellent source of future referrals

Don’t underestimate your patient’sabilities !•They are smart . With the right tools, you can make the right decisions !

•Patient education takes time – worthwhile investment

•Docere = teach !•Videos and DVDs!

Videos and DVDs for patient education in India•Need videos

customised for Indian patients

•Local Indian languages

•Can be shown to your patients while they are waiting to see you

•www.peasonline.com

Why you should refer your patients to HELP•HELP empowers patients – and saves you time !

•Perfect for people who’ve already done a google search; and then need help

•Librarians – human infomediaries•Guides – online and the real-world !

HELP helps your patients save money on medical care •1. Promotes SelfCare . •2. Provides Evidence-Based Guidelines

•3. Helps with Veto Power, so they can say No to medical care they don’t need, thus preventing overtesting and unnecessary surgery .

We help patients to talk to doctors !•Demystify jargon•The quality of your

answers depend upon the quality of your patient’s

questions !•You cannot read

your patient’s mind !•Saves you time and prevents misunderstanding

Teach your patients to talk to you SAFE ly !

•S = Story ( your medical history)

•A = Assessment ( what you think is wrong)

•F = Fears•E = Expectations

HELP isn’t just for patients !HELP helps doctors to :•- look at things from the patient’s point of view !

•- improve your empathy and your bedside manner

•- reduce the risk of lawsuits•- communicate effectively with your patients and keep them loyal to you

Why you need to prescribe information•Well-informed patients are happy. They have realistic expectations from you and your medical care

•They are loyal and will stick with you

•Happy patients = Happy doctors !•Information Therapy improves the doctor-patient relationship !

Information Therapy for Doctors• www.mdconsult.com

• World’s largest online medical library

• Over 80 full text medical books and 50 full text medical journals

• Updated all the time• Only Rs 9995 per year

!• www.healthlibrary.co

m

HELP is growing ! National Network•Every clinic and hospital should have a

Patient Education Resource Center•Win-win situation•Great tool to empower

patients•Helps doctors and

hospitals too !

New locations

•Mini-libraries at chemists•Mini-libraries at medical laboratories

•Mini-libraries in clinics •Improves patient loyalty •Helps you to stand out !•Please invest ineducating your patients!

How is HELP growing ?Corporate Partners•Win win !•CSR•80G benefits•Health insurance companies are the best fit – dollar spent on patient education is 10 dollars saved ( on unnecessary testing and surgery)

Teach your patients to BE SAFE !•B = Beware = Be aware that

errors can happen•E = Education •S= Speak Up•A = Act•F = Facts•E = Error Free. •This a joint effort !

Is this what you do in real life ?

Teach your patients to SPEAK UP !

•You are the expert on your own problem

•You can prevent errors from occurring