How to Attract New Spine and Orthopedic patients

Get the visibility of being on the#1 MUSCULOSKELETAL WEBSITE

in the world.

Veritas Health offers you visibility on the largest musculoskeletal website to help you find treatment-ready spine, orthopedic, sports medicine, and pain management patients.

2016 Media Kit

2016 MEDIA KIT

Spine-health.com Arthritis-health.com Sports-health.com 2

The Best Musculoskeletal Content: A rare, scalable platform that targets consumers with back pain, arthritis, and joint issues

Quality Content:● Patient education websites

● Doctor-written, Peer-reviewed

● Clear separation of content and advertising

Award Winning:● HONCode accredited

● 6 Telly Awards

● Digital Health Award

● Communicator, Davey, eHealthcare Leadership Awards

● 2 times on INC5000 list

2016 MEDIA KIT


Spine-health.com#1

WebMD.com

#2Arthritis.about.com

#3NOF

#7NIH

#9Mayo Clinic

#16

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Reaching the most MSK Health and Treatment Seekers

Reach over 7 million* musculoskeletal consumers/patients per month

#1 in Musculoskeletal Disorders Category**

#1 in Back and Spine Category** *SOURCE: GOOGLE ANALYTICS **SOURCE: ALEXA

Over 20 million pageviews per monthacross all of our websites.

290,000 Likes from Facebook400,000 Facebook users reached

by our articles each week.

2016 MEDIA KIT


Delivering 7 Million Treatment-Ready Musculoskeletal Consumers/Patients

Health and Pain Profile 75% ................... have had their MSK pain > 6 months 87% ................... take a pain medication > 67% ................... are considering surgery 93% ................... are looking for a doctor

Age:<18 .................... 1%18 - 24 .................... 6%25 - 34 .................... 15%35 - 44 .................... 25%45 - 54 .................... 24%55 - 64 .................... 18%65+ .................... 12%

Gender: 62% ................... Female 38% ................... Male

Education: 77% .................. College or more

HHI: $65K+ with 20% earning $100K+

Location: 60% U.S.

2016 MEDIA KIT


Spine Center

North American Spine

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Who We Serve

All product names, logos, and brands are property of their respective owners. All company, product and service names are for identification purposes only.

2016 MEDIA KIT


Value● Gain large-scale MSK

exposure

● Reinforce key message or thought leadership on specific topics

● Engage patients with multiple calls to action

Client-branded Microsite with editorial look and feel

Highly cost-effective source of procedure-ready MSK patient traffic

High Impact Advertising: Content Marketing

2016 MEDIA KIT


High Impact Advertising: Media/Banner Ad Opportunities

● Premium, high visibility ad placements

● Standard IAB ad sizes, including rich media

● Rates:

○ Run of Site: $8 CPM

○ Condition-Specific: $15 CPM

○ Geo-Targeted: $20 CPM

○ Geo-Targeted and Condition-Specific: $25 CPM

● Mobile-friendly

● Consistently outperform other display and search programs via higher ad CTRs and back-end conversions

2016 MEDIA KIT


High Impact Advertising: Other Opportunities

And More!Email marketing: enewsletter inserts and custom eblasts • Clinical trial patient recruitment

Other custom solutions

Sponsored Condition/Procedure Videos Medical Group Profiles

2016 MEDIA KIT


For more information about advertising opportunities, contact us:

JEFF DAVISBUSINESS DEVELOPMENT MANAGER

(847) [email protected]

01052016-18419

Health & Medicine

How to Attract New Spine and Orthopedic patients