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FACEBOOK ADDICTION AND ISSUES
GROUP C2
GENERAL OVERVIEW
Over 1.3 billion users across 212 countries
618 million daily active users
Females constitute 60% of total users
1 in every 13 has a FB A/C
Are you a FB addict??
If you login for more than twice a day
If u cant stop yourself from checking FB notifications from phone
If u cant resist from sending friend requests
If 8 out of 10 people shown in your FB page are complete strangers
You become paranoid: "Why hasn't this person messaged me back?"
Over-Sharing
You become restless or troubled if you are prohibited from using FB
If you login before brushing your teeth
If you cant stop logging in even between your routine work
56% of FB users play GAMES
% of GAMERS
GamersNon gamers
3 out of every 5 users
Over 60 million people were addicted
4 million monthly users within 60 days
6428 fans per day
Fastest growing FB game
FB @ Offices
Affects 12.5% of productivity
FB affecting Social and Family life
FB affecting youth
FB Addiction Detector
Giving up FB is like giving up smoking
Once you are addicted, its hard to recover
Lets hear it from C.A Pratik Duggar
• The only one in TAPMI without a FB A/C• Had to go through lot of pear pressure and
pressure from cousins• Has never felt that he was missing something
in his life• He feels FB is just a tool to make your
emotions public
..............Cont
• He even compared FB to a KNIFE
• It was supposed to create bonding
• He even felt that people are misusing this tool
FACE OF FB IN TAPMI
• Lets hear from Sridhar who spends around 2 hours daily in FB (min 2 hrs/day)
Calls himself as a FB fan, not an addict
• Login more than two times a day
• Likes around 5 -10 pictures a day
• Has a habit of sleeping late because of FB
FB is an ENABLER
Is it Good or Bad ?
Supporting entrepreneurs
• Manuel Otto- the founder of Stick Run• 15 year old
Platform for marketing
Has taken over E-Mail
Games for development
Source of information and news
Top 6 application developers in FB
• Zynga• Thunderpenny• Schoolfeed• Scribed• Woobox• Pinterest
Effective and Efficient Networking