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Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

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Presented at the Canadian Public Health Association Centenary Conference Public Health in Canada: Shaping the Future Together, June 16, 2010

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Page 1: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario
Page 2: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Outline

• About the partners• Project background• Objectives • Methods• Results• Learning

Page 3: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Project Partners

Region of Peel Public Health• West of Toronto• 2nd largest public health unit in

Ontario

Health Evidence• Based at McMaster University• Dedicated to a Canadian public

health system informed by the best-available evidence

Page 4: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Peel Public Health

• Cities of Mississauga, Brampton and Town of Caledon – population >1.25 million

• Higher proportion of children, young families and immigrants than rest of Ontario

Page 5: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Baby-friendly Designation

• Baby Friendly Community Health Service - in June 2009:

– seven Point Plan outcome criteria were met; 5 years to achieve

–awarded by the Breastfeeding Committee for Canada, the national authority for WHO/UNICEF

–Baby-friendly Initiative

Page 6: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Health Evidence Funders

Page 7: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Health Evidence

Provide and promote access to the best available evidence–Registry– Literature searches & summaries–Facilitated evidence reviews

Provide knowledge‐brokering services –Customized EIDM training–Mentoring and Knowledge Broker

Page 8: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Health Evidence

• online registry –1900 reviews

• evaluated interventions

• updated quarterly

• quality-assessed

• searchable by commonly-used public health terms

• two page summaries

Page 9: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

FormulaNOthanks.ca

Page 10: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Next Step?

Page 11: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Key Message Development

Goal: To provide the best available evidence about the health consequences of formula feeding and to support informed decision-making with a comprehensive website to build efficacy and confidence to breastfeed

Page 12: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

EIDM Model

National Collaborating Centre for Methods and ToolsHaynes B, DiCenso, A., Ciliska D., & Guyatt, G. 2005

Page 13: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

EIDM Process

Define the question

Search for evidence

Appraise the quality

Interpret

Assess applicability

Page 14: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Objective

• Determine if the available research literature supported a claim of improved cognitive development due to breastfeeding.

Page 15: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Methods

• Define the question• Search the literature• Relevance & quality assessment • Critical appraisal• Interpretation• Decision-making

Page 16: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

The Question

Is breastfeeding exclusively for 6 months associated with enhanced cognitive development outcomes in children when compared with formula feeding?

Page 17: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

The Search

• Database searches of Medline, Embase, CINAHL (2005-2009), searches run June 10, 2009

• Search terms were limited to results relating to humans, and English language

Page 18: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Findings

1261 articles

40 retrieved

10 included

30 excluded (quality)

1221 excluded (design,

relevance)

Page 19: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Findings

4 studies moderate quality6 had serious methodological flaws

Good quality evidence suggested:- No relationship between

breastfeeding and cognitive development when you control for maternal characteristics including IQ, socio-environmental factors

Page 20: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Decision Factors

• Research evidence

• Public health experience, beliefs

• Public health credibility

• Audience assessmentEvidence-informed decision

apply

search &

appraise

define question

context

Page 21: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Decision

- Concept for the ‘IQ’ poster was deferred- Continued with infection, weight

Page 22: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Learning and Next Steps

• Crafting messaging to explain these findings

• Continue to mine the literature• For Clients: create web pages with

information about findings in language that is suitable to all literacy levels and add to the FormulaNOthanks.ca website

• For Staff: Ongoing EIDM training, organizational supports and opportunities

Page 23: Evidence-informed decision making – process and results to inform a breastfeeding program in a public health unit in Ontario

Thank you!

Peel HealthBeverley Bryant,Manager of Education and [email protected]

Angela Garrison, Family Health Supervisor [email protected]

Health Evidence

Maureen DobbinsDirector

[email protected]

Lori Greco

Knowledge Broker,

[email protected]