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4/14/11 1 Digital “Gadgets” for the Future of Fitness Ernie Medina, Jr., DrPH, CHFS Intro Education Andrews University, ‘89 Loma Linda University ‘93 Professional hats Beaver Medical Group – Prev. Care Specialist Loma Linda University – Assistant Clinical Prof. MedPlay Technologies – CEO/Co-founder Perpetual Motions – Co-founder National Active Gaming League – Founder [email protected] ACSM Summit April 14 & 15, 2011

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Digital “Gadgets” for the Future of Fitness

Ernie Medina, Jr., DrPH, CHFS

Intro   Education

  Andrews University, ‘89   Loma Linda University ‘93

  Professional hats   Beaver Medical Group – Prev. Care Specialist

  Loma Linda University – Assistant Clinical Prof.   MedPlay Technologies – CEO/Co-founder

  Perpetual Motions – Co-founder   National Active Gaming League – Founder

[email protected] ACSM Summit April 14 & 15, 2011

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Mission Inn Half Marathon, Nov. 14, 2010

Team Medina in action! [email protected] ACSM Summit April 14 & 15, 2011

Overview

  Overview of categories

  Why digital tech?

  Tools & resources you can use

[email protected] ACSM Summit April 14 & 15, 2011

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Categories   Mobile gadgets

  Accelerometers

  GPS

  Web-based   Kcal expenditure

  Live coaching

  Virtual trainer

  Competition

  Assessment tool   SSD Controller

  Exergaming

  Dietary assessment

  Resources

[email protected] ACSM Summit April 14 & 15, 2011

Why use digital tools?

[email protected] ACSM Summit April 14 & 15, 2011

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http://www.continuaalliance.org [email protected] ACSM Summit April 14 & 15, 2011

The Interface to Healthcare is Broken

  Dr. visits <20 minutes

  20+ icons on desktops in hospitals

  Text based information abounds

  Lack of standards in all information design let alone actual practices

  ESL, Youth, Elderly communication issues

  Wellness / self-directed care not linked or monitored

  Health reform

“Information as displayed in healthcare is slow, lacks design & impact, anti-patient, anti-engaging”

- Ben Sawyer Games for Health

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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Future of healthcare?

 Improved outcomes  Improved use of resource

[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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Source: Ellen LaPointe HopeLab | Vice President, Strategic Partnerships

www.hopelab.org [email protected] ACSM Summit April 14 & 15, 2011

Motivation is tough!

 Too expensive  Too painful  Special

Limitations  It’s boring  No time

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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Traditional gadgets

[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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FitBit update   Mobile logging interface

  Adding premium analysis and coaching

  Sending out a daily stats email to show people how they are doing over time and give them a little push

  Improved group functionality

  Improved food tracking

  Increasing integration with popular apps like Lose It, MapMyFitness, Run Keeper, etc. & PHRs

Largest user base: busy moms!

[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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http://tinyurl.com/WSJShapeUpApps [email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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CES 2011

[email protected] ACSM Summit April 14 & 15, 2011

Shellie Pfohl Exec. Dir. Presidents Council on Fitness, Sports, & Nutrition

[email protected] ACSM Summit April 14 & 15, 2011

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http://tinyurl.com/FitTechsubscribe

[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

E-collars

Dogtra 7100

[email protected] ACSM Summit April 14 & 15, 2011

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Roxy, 3 y/o

[email protected] ACSM Summit April 14 & 15, 2011

Mobile Gadgets

[email protected] ACSM Summit April 14 & 15, 2011

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Mobile Web – New Data Business Models

33  33 [email protected] ACSM Summit April 14 & 15, 2011

Problem: Walking is Boring

American’s Aren’t Exercising

According to the CDC, 65% of Americans 18-years and older do not have regular leisure-time activity1.

Top barriers to exercise2:

  Motivation

  Boredom / Not enjoyable

  Lack of encouragement, support and companionship

1 www.cdc.gov/nchs/data/series/sr_10/sr10_249.pdf 2 www.cdc.gov/physicalactivity/everyone/getactive/barriers.html [email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

Why it Will Help your Clients

Motivational

  Dynamic walks create a different experience

  Easy to attract and include family

  Accumulate in-game points

Fun

  Feels like an adventure

  Player-generated routes to choose from

Social

  You’ll be able to connect with clients and create a community

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

How to Get Started

  Get notified when it’s available, sign up for mailing list at: www.MobileAdventureWalks.com

  Get involved: Email [email protected] to find out how to create your own Adventure Walk

[email protected] ACSM Summit April 14 & 15, 2011

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Keep update on Facebook & Twitter

[email protected] ACSM Summit April 14 & 15, 2011

www.zamzee.com

[email protected] ACSM Summit April 14 & 15, 2011

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Accelerometers

[email protected] ACSM Summit April 14 & 15, 2011

Web-based Tools Tracking

[email protected] ACSM Summit April 14 & 15, 2011

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http://tinyurl.com/QSelfAppList

[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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www.fitday.com www.dailyburn.com

www.sparkpeople.com www.fitclick.com [email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

Client A

Client B

Client C

Client D

[email protected] ACSM Summit April 14 & 15, 2011

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Client A

Client B

Client C

[email protected] ACSM Summit April 14 & 15, 2011

Provides One-on-One Video Chat Personal Training.

Focus is on beginners and people who want to start exercise programs.

All Personal Trainers are Certified ACSM Certified Health Professionals with degrees in fitness or related areas.

Started by Aaron Dence, BS Exercise Physiology and ACSM Health & Fitness Specialist. Based in San Francisco, CA.

[email protected] ACSM Summit April 14 & 15, 2011

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www.HelpYouGetStarted.com [email protected] ACSM Summit April 14 & 15, 2011

www.HelpYouGetStarted.com

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www.HelpYouGetStarted.com [email protected] ACSM Summit April 14 & 15, 2011

  The benefits of partnering with Get Started are:   Detailed information about all clients, including:

Fitness Interests, Health History, & PAR-Q.

  Advertising through Social Media (Facebook, Twitter), ACSM website, Google SEM.

  Expansion into Wellness Coaching.

  Brand recognition.

  Currently, Aaron is filling 10 open trainer spots; email him by April 30th to be considered, [email protected].

www.HelpYouGetStarted.com [email protected] ACSM Summit April 14 & 15, 2011

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Web-based Tools Virtual Trainers

[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

Assessment Tools

[email protected] ACSM Summit April 14 & 15, 2011

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THE BODY CONDITIONER Overview

[email protected] ACSM Summit April 14 & 15, 2011

THE BODY CONDITIONER

[email protected] ACSM Summit April 14 & 15, 2011

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THE BODY CONDITIONER

[email protected] ACSM Summit April 14 & 15, 2011

THE BODY CONDITIONER

[email protected] ACSM Summit April 14 & 15, 2011

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SSD  COMPANY  LIMITED  For  more  informaCon  email:  [email protected]    

[email protected] ACSM Summit April 14 & 15, 2011

Exergaming/Active Gaming

[email protected] ACSM Summit April 14 & 15, 2011

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Screen- based

[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011 Non-screen based

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Special needs

Rehab

Athletic training

Senior physical, cognitive, & social fitness

Loma Linda University Drayson Center XRtainment Zone

[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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Next generation controllers

Microsoft’s Kinect Nov., 2010, $150

Sony’s Move Sept. 19, 2010 $99.00

[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

Research addresses critics! [email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

A new type of “athlete”…

[email protected] ACSM Summit April 14 & 15, 2011

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Pilot run summer 2011

May, 2011

[email protected] ACSM Summit April 14 & 15, 2011

Dietary Assessment

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

[email protected] ACSM Summit April 14 & 15, 2011

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[email protected] ACSM Summit April 14 & 15, 2011

Digital Tools Resources

[email protected] ACSM Summit April 14 & 15, 2011

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http://exergaming.pbworks.com

[email protected] ACSM Summit April 14 & 15, 2011

exergamesunlocked.com

[email protected] ACSM Summit April 14 & 15, 2011

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exergamingevangelist.blogspot.com

[email protected] ACSM Summit April 14 & 15, 2011

http://www.pesoftware.com/

[email protected] ACSM Summit April 14 & 15, 2011

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http://physicalactivityevangelist.blogspot.com/ [email protected] ACSM Summit April 14 & 15, 2011

The “distant” future of

digital fitness?

“1,000x faster…”

Source: Popular Science, April 2011 [email protected] ACSM Summit April 14 & 15, 2011

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Thank you! [email protected] C: 909-747-5935

[email protected] ACSM Summit April 14 & 15, 2011