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WORKING WITH LOCAL MEDIA IN DIFFICULT SITUATIONS A Northern Kentucky Area Development District Perspective

Working with Local Media in Difficult Situations

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Working with local media in difficult situations

Working with local media in difficult situationsA Northern Kentucky Area Development District Perspective

Keys to managing crisis situationsRemain Calm

Recognize the issue

Get organized

Communicate

Act decisively

REALITYWHEN THE ISHT HITS THE FANPanic

Overreact

Blame

Ignore it and it maybe it will go away

One Monday last OctoberMajor Social Service Agency Closes 4 Days Notice No Contingency Plan

Thousands Impacted

ResponseCollaboration of officials and stakeholders

Staff involvement

Meetings, meetings, meetings

Short-term game plan

Communication

Involving the media as part of the solutionPress releases

Interviews

Social Media

Follow-Up

Emphasizing the importance of

A positive message

Not inciting panic

Providing information and Resources

Communicating the plan

Recognizing partners and officials

COORDINATING INFORMAITON AND COMMUNICATING RESOURCES

REALISTIC GOALS AND FOLLOW UP

QUESTIONS AND CONTACT INFORMATIONLisa S. Cooper, Executive DirectorNorthern Kentucky Area Development [email protected]