Working Across Generations

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WORKING ACROSS GENERATIONS

Share Our Strengths Cooking Matters

August 2015 Emily Davis, MNM, CGT Emily Davis Consulting



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30 seconds or less

Name & Role

Question for about the

Generations Outcome

A LITTLE ABOUT YOU…



OUTCOMES

•  Understand leadership dynamics & challenges

•  Identify strategic & attainable solutions.

•  Find a more inclusive approach.

•  Learn how to motivate leadership across generations.



AGREEMENTS / GROUND RULES

Stay on time Facilitator to move us forward Follow agenda Parking lot Respect and engage new ideas Take risks Listen and hear Ask questions Avoid interrupting Embrace consensus Bring imagination See opportunities

Step up step back Sit in silence Safe space Focus on goals/outcomes Minimize disruptions Technology Breaks One speaker at a time



PARKING LOT



THE GENERATION GAP



GUESS THE GENERATION

q Traditionalist q Boomer q Generation X q Millenial

✔

✔

✔

✔



GENERATIONAL ASSUMPTIONS



WHAT DO THEY LOOK LIKE?



PARTNERS NONPROFITS

BOARD MEMBERS

DONORS STAFF

VOLUNTEERS



WHO ARE THE GENERATIONS?*

GENERATION AGES IN MILLIONS BY PERCENTAGE

Traditionalists

68+ 35.2 11%

Boomers

48 – 67 80.3 25%

Gen X

38 – 47 40.9 13%

Millenials

18 – 37 86 27%

Gen Z / iGen

0 – 17 74 23%

* US Census Projections for 2013



US WORKFORCE BY GENERATION



WHAT IS THE GENERATIONAL MIX

GENERATION TRADITIONALISTS (1900-1945)

BOOMERS (1946-1964)

GEN XERS (1965-1980)

MILLENIALS (1981-1999)

ALSO KNOWN AS…

Veterans, Silent Generation, WWII

Generation

Baby Boomers Xers Gen Y, Nexters, Nintendo

Generation

INFLUENCERS World wars, The Depression

Television, Vietnam War, Civil Rights Movements

Internet, Madonna, Bill

Gates, Friends,

Rodney King

Social media, iPods, 9/11,

American Idol

MARKETING Conservative imagery, legacy,

family, well-known brands

Healthy lifestyle, hard work, team

work

Inclusive, straight talk, environment

images, multi-channel

Multi-ethnic, green, sexier,

celebrity



MULTIGENERATIONAL NONPROFITS

GENERATION TRADITIONALISTS (1900-1945)

BOOMERS (1946-1964)

GEN XERS (1965- 1980)

MILLENIALS (1981-1999)

MGMT STYLE Top down, conformist

Hierarchy, earn your respect/

ladder

Flexible, inclusive, self-reliant

Mutual respect, shared leadership

WORK STYLE

Separate home & work, hard-

working, loyal, thrifty

Flexibility, workaholic,

Collaborative & independent,

direct communication, quick fix, virtual

office

Multi-tasking, Collaborative/independent,

question status quo

MOTIVATORS Authority, value work for work’s

sake (less personal meaning)

Hierarchy, respect, self-improvement, work, materialism

Healthy work/life balance,

flexibility, $

Relationships, challenges,

feedback, causes, environment, $



TURN TO YOUR LEFT

1.  Name and generation you are.

2.  What were two social/economic/political/world experiences that influenced you?

3.  How did one of those experiences shape your professional life?



WHAT TENURED PROFESSIONALS WANT



WHAT THE NEXT GEN WANTS



WHY ENGAGE THE NEXT GEN?



Ø  55% of Millennials donated 10 – 20 hours in the last month.

Ø  52% of Millennials donated 4 - 10 hours in the last month.

Ø  26% of Millennials donated no volunteer time



COACHING & MENTORING

ENCOURAGE LEADERSHIP

ROLES

DEVELOP PIPELINE

HOW WE RECRUIT

RECRUIT FROM WITHIN

INVEST IN TRAINING

PRIORITIZE INCLUSIVITY



MILLENNIAL MOTIVATIONS



THE LEADERSHIP GAP?



DEFINING THE PROBLEM*

Replacement Theory

Staying on Top

Redefining the Position

Recognition Problem

New Structures &

Practices

*Working Across Genera/ons, 2009



WAYS TO WORK WITH EVERY GENERATION

Know each gen’s value

Recruit & retain

Learn motivations Be flexible

Peer learning Invest in learning Build trust Encourage

connection

Communicate accountability

Connect to impact Create culture





PHILANTHROPY & GOVERNANCE



BOARD RECRUITMENT

•  Process? •  Challenges? •  Successes? •  Inclusivity? •  Retention?



BOARD ROLES & RESPONSIBILITIES

Set organizational

direction

Provide oversight

Ensure necessary resources



THE DIFFERENT HATS WE WEAR…

Legal Hat

Ambassador Hat

Volunteer Hat



GENERATIONAL PHILANTHROPY

Fou

r G

ener

atio

ns

Frame your messaging

Understand philanthropic motivations

Choose your platforms & tools

Cultivate contributions

Receive responses

Acknowledge gifts

Steward relationships



MILLENNIALS

“Give us a clear call to action, let’s problem-solve together. Tell us what you are working on and let’s work on

this together.”





POWER OF SOCIAL MEDIA



HAVE A GIGGLE



UNDERSTANDING SOCIAL NETWORKS

“Organizations don’t have to create… social networks; they

exist all around us in a variety of forms. Networked Nonprofits strengthen and expand these

networks by building relationships within them to engage and

activate them for their organizations’ efforts.”

(Fine and Kanter, 2010)



10 TIPS FOR SOCIAL MEDIA

1. Social media is A tool not THE tool

2. Social media is a plant

3. Add value

4. Two way street

5. Prospecting, cultivation, stewardship

6. Philanthropy’s next generation

7. It ain’t free

8. Not everyone “Diggs” social media

9. Selling social media

10. Have a plan



COMMUNICATIONS EVOLUTION

Traditionalists

Postal Mail Phone calls

Boomers

Television Facebook Email

Generation X

Websites E-newsletters Email

Millenials (Gen Y)

Social Media Websites Mobile

Generation Z

???

Adapt or die!

Every generation

teaches us new technology



SOCIAL MEDIA LADDER OF ENGAGEMENT

Happy bystanders (Listen)

Spreaders (Share)

Clients (Money)

Evangelists (Ask)

Instigators (Create)





REMEMBER “NEXT GEN”

N = New Leadership

EX = Examine

T = Time

G = Greet

E = Evolve

N = New Structures



ONE TAKE AWAY





RESOURCES

•  Fundraising and the Next Generation •  Working Across Generations •  Millennial Impact Report •  Liquid Leadership •  From Boomers to Bloggers •  Ready to Lead? •  5 Leadership Toys for the

Multigenerational Workplace Sandbox •  Stepping Up or Stepping Out •  Daring to Lead •  Building Movement Project •  21/64 •  Annie E. Casey Foundation



Emily Davis, MNM Emily Davis Consulting

(720) 515-0581 [email protected]

emilydavisconsulting.com

Government & Nonprofit

Working Across Generations