UKRAINEImplementation of The UNWTO Code of Ethics

Oleksandra Soroka BMT3 ET

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Content

• Ukraine

• Education

• Private sector

• Public sector

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Ukraine• Governance in tourism sector:

- Regulations: Ministry of Infrastructure.

- Implementation of policies: State Agency of Ukraine for Tourism

and Resorts.

• Mainly domestic tourism

• 8,4% to GDP (2014)*

*World Travel and Tourism Council

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Ukraine

• Member of UNWTO since 1997

• Notified its formal acceptance of the Code in writing to the

Secretary-General of the Organization

• The Code of Ethics was included in the compendium of

rules and regulations “Tourism in Ukraine”

Code of Ethics Oleksandra Soroka BMT3 ET

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Education

• Promoting sustainability (social advertising, special

seminars at schools and universities)

• Encouraging open – mindedness and tolerance in the

society

• Raising a respect among population

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Private sector

• Increase of international investments (e.g. hotel chains)

• Infrastructure improvement: hotels, restaurants, airports

etc

• Grow of employment rate

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Public sector

• Development and protection of intangible cultural heritage

(numerous cultural events)

• Improvement of infrastructure: public roads

• Increase of employment rate in the sector

• = respect of workers and entrepreneurs rights

• Social tourism for poor families, students, orphans

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Opportunities

• Community development (e.g. eco tourism)

• Bigger emphasis of sustainability

• Promoting liberty of tourism movements: facilitation of visa

regulations

-> National and International investments

Code of Ethics Oleksandra Soroka BMT3 ET

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