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Optimising Oncology Outcomes
Patient'Experience''
P✗ Dr. Anne Bruinvels
Founder, Px HealthCare
European Cancer Patient Coalition Unleashing mHealth!
25 May 2016
P✗ tackling cancer
Prime developer of validated, mobile Patient Empowerment tools in oncology, uniquely combined with…
Apps which have demonstrated to improve the patient – physician relat ionship
Advanced data-analyt ics to large-scale data providing insights into the effectiveness of treatments
1| 2|
the use of anonymised, real-time Patient Reported Outcome data to improve clinical outcomes
Founded by medical scientists, Amsterdam (2012)
Previously founded & exited a biotech, data-mining company
(Curidium, through listing on LSE)
Strong scientific & entrepreneurial track record
Developed an innovative, award-winning, patient-experience & data-
analysis platform in oncology (OWise)
about P✗
Px HealthCare takes first place in J&J Digital Health Masterclass
London, 21.11.2013
personalised treatment information
all personal information in 1 place
tools improving patient experience
patient better informed & more at ease
features & benefits
track & share data on well-being
better insight in to situation
advanced privacy & security
improves patient-doctor dialogue
features & benefits
“The OWise patient appears to deal with her emotional issues much earlier in the process”, breast cancer surgeon, UMC Utrecht
“I can now explain much better to my doctors how I have been feeling in between hospital visits”, Yve, 41 years
“Glad to use the OWise app. So good that it exists”, Tineke, 50 years (wrote this 7 days following lumpectomy)
90% 90%
Pilotstudie UMC Utrecht, D. Afat-Young et al. 2014: European Breast Cancer Conference
appreciated by patients & doctors
D. Young-Afat et al. 2014: Poster 181: UMC Utrecht, European Breast Cancer Conference
results from independent pilot study on OWise
OWise awards & certificates P✗ awards & OWise certificates
Marked!!Since!May!2014!
Winner 2014
Top Prize Supported by:
Innovation Fellow
no cost for patient
improved treatment efficacy & safety
improved health outcomes
advanced data-analytics
identifying correlations & trends
treatment efficacy & safetydrug-drug interactions
Insights from large-scale Patient-Reported-Outcome data
patient subgroups
treatment effects
disease prognosis
real-time patient health data
patient population data
new breast cancer cases/ year
UK: 50K NL: 14K>2.5K users
Innovation FellowintroducedFeb‘16
live sinceApr ‘13
all other cancers to be launched in EU & US 2017
b r e a s t c a n c e r
launched in UKFeb 2016
2.0
to be developed & launched in 2016/7
OWise development
w w w. o w i s e . u k
Innovation Fellow
or go to www.owise.uk
www.owise.uk or please contactAnne Bruinvels,
T: +44 77 6780 7865
Patient'Experience''Optimising'Oncology'Outcomes'
P✗